itsmy Boosts its Mobile Gaming Playground with New Social Features

10.08.2010 - (Munich, Madrid, London)– The new social features just launched on itsmy are:

Real friends and Game Buddies: From now on gamers receive cross- and in-game notifications, whenever a friend starts playing a game in the itsmy game world. It will pop up like this:‘Your friend David logged in and started playing the Game‘itsmy Creatures’. Wanna challenge?”

Customization possibilities for Gamers Playgrounds: Add favourite games, buddies and trophies to the personal playground with one click. Style and personalize the playground with game-fan-themes in the look-and-feel of favourite games.

In-game gifting: To make mobile games more social itsmy invented game relevant virtual gifts you can unlock, achieve or buy either to show on the own playground or to make friends or game buddies happy.

In-game messaging: Through all itsmy games messages can be sent to other players to ask for a helping hand, stay informed, to plan team strategies and exchange hints and tips, to have a chat with a game buddy 10 levels above or just to drop a“Where did you get this trophy?” to a friend.

Antonio Vince Staybl, CEO itsmy“We’ve build an easy-to-use and pure mobile gaming platform for the whole world, for all phones and with connections to all online and mobile social networks, so that people can play games on their mobile phones with their friends no matter where they are, without downloading an App or starting a PC.” The co-founder adds“Mobile first is the way how we will play it– and in future there will be many big internet companies doing the same.”

All gaming features of itsmy’s mobile social gaming playground are available for all mobile phones with internet access at


About itsmy

itsmy is a mobile social game developer and gaming network. The currently 50+ social games developed by itsmy are played daily by gamers from 80+ countries via the mobile web browser on more than 10,000 different mobile devices and phones. The mobile browser games include: itsmy Celebrity Fame Game 1+2, Criminal Pizza, Love Hating Squirrels and The Cowsnatchers Trilogy. itsmy is a brand of Gofresh GmbH (Munich/Germany).

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