UK, Cambridge, 19 th April, 2012 – Jagex, the UK’s largest independent games developer and publisher, today announced the appointment of Rob Kinder, who joins the studio as a Brand Director. Kinder, who has previous industry experience at Metaboli, Codemasters and most recently at Green Man Gaming, will be overseeing the marketing and brand positioning of all Jagex’s existing and upcoming 3 rd party titles.
Speaking of his new post, Kinder said: “Jagex has developed into one of the big success stories of independent British game development, and I’m delighted to be returning to the place I began my career. There is an abundance of incredible talent within the company, and I’m looking forward to working them to develop new, groundbreaking online gaming experiences.”
Commenting on the appointment, David Solari, Jagex CMO said; “We’re really pleased to be welcoming Robert back into the Jagex marketing team. We have some big plans for 2012 and beyond and Robert will be able to utilise his specialities to ensure that our games will reach their full potential. Over recent years Robert has gained a great deal of digital marketing experience and I am confident that his knowledge and experience of launching numerous top selling titles will be a massive asset to Jagex as we strive to become the dominant force in UK digital gaming.”
Prior to this appointment, Kinder worked as Head of E-Commerce and Trade Marketing for Green Man Gaming where he managed global product pricing and merchandising, promotional marketing and social media strategies. Kinder has additional industry experience from Metaboli, where he helped establish their UK operations and Codemasters, where he served as Online Marketing Manager, maintaining overall responsibility for online campaign management for all of their products, including titles such as F1, DiRT and Dizzy (iOS).
Jagex is a multi-award winning online games developer based in Cambridge, England. Jagex specialises in the development of high quality browser-based games with supporting platform and technology. Jagex is also the largest independent games developer and publisher in the UK.
Jagex has a long-standing reputation for creating the world's best online games and for developing hugely popular, high quality, accessible, free-to-play games and for providing an unbeatable community experience for millions of players around the world. Jagex has developed and self-published over 40 online titles, including the world's most popular free multiplayer online game, RuneScape.com.
In addition to RuneScape, Jagex has released a series of #1 iPhone games including BounceDown, StarCannon, Miner Disturbance and Undercroft.
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