Jolt Online Gaming and Playboy Enterprises Inc. Announce Playboy Manager, the Massively Casual Online Game!

Dublin, Ireland. 6th May 2009.

Jolt Online Gaming, the leading browser games publisher, is more than a little excited to announce the launch of Playboy Manager, the Massively Casual Online Game (MCOG) you can play on any Internet browser at any time.

In Playboy Manager, you play a crack talent agent managing the career of some of Playboy’s hottest up-and-coming models. Competing against thousands of other players, you will guide your model’s career toward her ultimate goal: Becoming a world-renowned Playmate with a permanent room in the Playboy Mansion!

“We’ve wanted to do a Playboy game forever,” exclaimed Dylan Collins, CEO of Jolt.“As enormous fans of the articles, we jumped at the opportunity to bring the game online for a huge audience. Who hasn’t wanted to manage a Playboy model?”

“We are delighted to work with Jolt in offering our fans this great new way to experience and enjoy the World of Playboy,” said Scott Stephen, Executive Vice President and General Manager of Playboy Digital.

Combining the best elements of trading card and turn-based gaming, Playboy Manager is the only online game to feature exclusive content from Playboy, including videos and photos of breathtaking Playboy models. The game, to launch in Summer 2009, will be playable for free at www.playboymanager.com

If you pre-register right now at www.playboymanager.com, you could win one of several lifetime subscriptions to Playboy magazine– a prize offered only to pre-registered users!

Playboy Manager is a continuous game designed to be played in short bursts from any Internet browser at any time. Play it during a lecture, on your phone or even in the office (when the boss isn’t looking!) Bookmark www.playboymanager.com now!

Acquire wealth, fame, and a bevy of beautiful models while you compete with thousands of other players -- all of them after exactly the same things. Strive to drive the finest cars, throw the biggest parties, and encounter the world’s sexiest women– the luxurious Playboy lifestyle presented in an online game packed full of wit, style, and pictures which can only be described as titillating.

For more information, regular updates and the chance to win a lifetime subscription to Playboy magazine, register at www.playboymanager.com

About Jolt Online Gaming:

Jolt Online Gaming was founded in 2008 and is building a global network of passionate online gamers. The company is headquartered in Dublin, Ireland with operations in Los Angeles and Germany. Its gaming properties include Legends of Zork ( www.legendsofzork.com), Utopia Kingdoms ( www.utopiakingdoms.com), Trukz ( www.trukz.com) and Swirve Games ( www.swirve.com). More information can be found at www.joltonline.com.

About Playboy Enterprises, Inc.:

Playboy is one of the most recognized and popular consumer brands in the world. Playboy Enterprises, Inc. is a media and lifestyle company that markets the brand through a wide range of media properties and licensing initiatives. The company publishes Playboy magazine in the United States and abroad and creates content for distribution via television networks, websites, mobile platforms, DVD and radio. Through licensing agreements, the Playboy brand appears in more than 150 countries on a wide range of consumer products, entertainment locations and retail stores.

All other trademarks and trade names are property of their respective owners. All rights reserved.


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