KEVIN VANDAM BIG BASS CHALLENGE NOW AVAILABLE ON NINTENDO WII™ AT RETAIL OUTLETS NATIONWIDE

Cincinnati, OH– Nov. 29, 2010– Video game publisher Zoo Entertainment, Inc (NASDAQ CM: ZOOG) today announced that Kevin VanDam Big Bass Challenge is now available for the Nintendo Wii TM system at retailers nationwide.

Experience the excitement of the catch in Kevin VanDam Big Bass Challenge with both quick-play and career modes that give players a chance to angle for a variety of bass– including largemouth, smallmouth and spotted– at different levels of difficulty. Featuring expert advice from professional bass angler Kevin VanDam, ambassador to the sport with multiple championships including the first-ever‘Outdoorsman of the Year’ ESPY trophy and six time Toyota Tundra‘Angler of the Year,’ players will experience bass fishing action like never before.

Equipped with an assortment of boats, rods, lures and equipment, players can dominate the sport of angling in a variety of fishing hot spots. Use the GPS and depth finder to track fish, earn money and create your very own trophy room to showcase your biggest catches and review career stats.

The Kevin VanDam Big Bass Challenge special edition bundle features a unique and innovative fishing rod. Using the rod peripheral, players can cast, reel, jig, set the hook and fight fish using the same motions they would if fishing in the great outdoors.

Kevin VanDam Big Bass Challenge and the special edition bundle bring an authentic and life-like sport fishing experience to the Wii in a way that appeals to angling and outdoor enthusiasts, as well as casual players,” said Mark Seremet, CEO of Zoo Games, Inc.“By creating a title that keeps players of all levels challenged and engaged, and incorporating the expert knowledge of Kevin VanDam, we were able to deliver an interactive and competitive fishing game experience everyone can enjoy.”

Kevin VanDam Big Bass Challenge rated“E” for Everyone, is now available at retail stores nationwide for the Nintendo Wii TM for an MSRP of $29.99. The Kevin VanDam Big Bass Challenge bundle with fishing rod peripheral is now available for the MSRP of $39.99. For press assets, please visit the following link: http://bhimpact.gamespress.com/product_page.asp?i=1107

About Zoo Entertainment

Zoo Entertainment is a developer, publisher and distributor of interactive entertainment software targeted to family-oriented mass-market consumers. With a strong network of leading national mass market retailers, its casual and value-focused titles span categories including sports, family, racing, game-show, strategy and action-adventure, and more. Zoo Entertainment software is developed for all major consoles, handheld gaming devices, PCs, and mobile devices as well online and download game services.

Zoo’s innovative content creation site, indiePub Games ( www.indiepubgames.com ), was designed to capitalize on opportunities in the emerging and high growth digital entertainment space. The site fosters the independent gaming community by playing host to independent game developers and players and providing developers with the resources they need to collaborate and create great games. A destination site for gaming enthusiasts and consumers, indiePub Games takes an active role in helping independent developers create innovative entertainment software.

For more information, visit www.zoogamesinc.com .

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Media Contacts

Rachel Belinky

Zoo Games

513-824-8297

pr@zoogamesinc.com

Erica Ramirez

Bender/Helper Impact

310-694-3117

Erica_Ramirez@bhimpact.com


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