Kinect confirmed as fastest-selling consumer electronics device

LONDON (09/03/2011). Guinness World Records, the global authority on record breaking, today confirm that the Kinect for the Xbox 360 is the Fastest-selling Consumer Electronics Device in history.  The hardware, that allows controller-free gaming, sold through an average of 133,333 units per day in its first 60 days on sale from 4 November 2010 to 3 January 2011.

The sales figures outstrip both the iPhone and the iPad for the equivalent periods after launch.

Gaz Deaves, Editor of Guinness World Records 2011 Gamer’s Edition, said:“The sales figures here speak for themselves.  We can confirm that no other consumer electronics device sold faster within a 60-day time span, an incredible achievement considering the strength of the sector.”

The new record will be included in the next Guinness World Records Gamer’s Edition, which recognises record breaking achievement in the world of videogames.

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For more information please contact:  press@guinnessworldrecords.com

About Guinness World Records

Guinness World Records is the universally recognized authority on record-breaking achievement. First published in 1955, the annual Guinness World Records book is published in more than 100 countries and 25 languages and is one of the highest-selling books under copyright of all time with more than 3 million copies sold annually across the globe. Guinness World Records celebrated its 50th anniversary edition in 2004, a year after the sale of its 100 millionth copy. Guinness World Records also annually publishes the Gamer’s Edition; a records book devoted solely to the world of computer gaming and high score record achievements. 

  


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