July 7, 2011 -- GoldFire Studios announced on Thursday, July 7 that the beta testing phase of its new online game advertising product ( www.leetmedia.com) has ended and is now open to all publishers and advertisers. Leet Media specializes in display advertising exclusively for web-based games and sites with game related content.
The current state of advertising for online games has lagged behind other markets, and Leet Media was conceived in an attempt to reverse the trend of decreasing user experiences for not only users, but advertiser and publishers as well. Simple, yet powerful, tools have been built from the ground up by game developers and for game developers.
Several online games and gaming sites have been participating in the beta phase for the past several weeks. Feedback has been used to directly sculpt the offering around the needs of those rooted in the online gaming niche.
"The decision to create a proprietary advertising solution for online gaming content stemmed from our growing dissatisfaction in our own attempts to monetize and promote our own properties," says James Simpson, CEO of GoldFire Studios. "We wanted high quality, fast loading ads to improve our users' experiences while increasing effectiveness. We think we have found the solution with Leet Media." Simpson also said that Leet Media is currently testing other innovative advertising solutions for games, but said he couldn't comment further at this time.
About GoldFire Studios
GoldFire Studios, Inc. is a privately held game development and publishing studio based out of Oklahoma City, Oklahoma. GoldFire Studios specializes in developing highly interactive browser-based games utilizing cutting-edge web technologies. GoldFire Studios also develops web-based services encompassing the online gaming industry. More information can be found by visiting www.goldfirestudios.com.