Let it glow, let it glow, let it glow, with PDP this Christmas

London, December 08, 2011

PDP, the leading manufacturer of video games and mobile accessories, today announces the European launch of its bestselling Afterglow range of console accessories.

Bringing a warm glow to your winter gaming, Afterglow’s eye-catching blue, red, green and purple LEDs shine through the crystal casing, giving a vibrant glow in all lighting conditions.  

Afterglow’s beauty is not just skin deep - each product has been designed by gamers to provide the competitive edge, with features like enhanced button triggers, ergonomic grips and improved controller layout ensuring Afterglow delivers on both comfort and performance.

As well as controllers for PS3, Xbox 360 and Wii, this year sees the introduction of the Afterglow Bluetooth Headset and AX.4 Communicator for XBox 360, marrying the distinctive Afterglow look with top-quality audio performance.

Chris Spearing, PDP’s European General Manager, commented “We’ve been blown away by the success of Afterglow in the USA, so are delighted to be bringing the Afterglow range to European retail.  We think gamers across Europe will be captivated by Afterglow’s form, function and value and look forward to lighting up their gaming lives this Christmas.”

The full range includes:

  • AFTERGLOW AP.1 controller for PS3: £14.99

  • AFTERGLOW AP.2 wireless controller for PS3: £29.99

  • AFTERGLOW AX.1 officially licensed controller for Xbox 360: £19.99

  • AFTERGLOW wireless remote and nunchuck bundle for Wii: £29.99

  • AFTERGLOW Bluetooth Headset for PS3:   £19.99

  • AFTERGLOW AX.4 Communicator for Xbox 360: £19.99

For more information, or distribution enquiries, please contact europesales@pdp.com or telephone +44 01753 27 2120.

-ENDS - 

About PDP

Performance Designed Products LLC, a Lynn Tilton company, is an industry leader in designing and manufacturing products for all major video game platforms including the Sony PS2, PS3, PSP, Nintendo DS and Wii, and Microsoft Xbox 360, as well as a line of accessories for the Apple iPhone, iPod touch and iPad, and Android-based phones. The company has been supplying video game accessories to the U.S. market for more than a decade. PDP sells products under a variety of brands, with sales in the U.S., Canada, Mexico, and throughout Europe and Australia & New Zealand. PDP is a trademark of Performance Designed Products LLC. © 2011 Performance Designed Products LLC. For more information on PDP and its products, visit  www.pdp.com.

About Patriarch Partners

Patriarch is a vertically-integrated private equity firm with robust in-house operational turn-around expertise. Founded in 2000, Patriarch was built upon a patented financial model designed to manage and monetize the distressed portfolios of financial institutions. Patriarch has since evolved into a global investment firm that concentrates on direct investments in and the transformation of complex businesses, building integrated industry platforms. Patriarch manages funds with over $7 billion of equity and secured loan assets, with equity investments in more than 70 companies and controlling interests in approximately two-thirds of these. For more information, please visit  www.patriarchpartners.com


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