LINKIN PARK, MASTADON AND THE USED HIGHLIGHT DOWNLOADABLE CONTENT ARRIVING IN TIME FOR THE HOLIDAYS

FOR IMMEDIATE RELEASE

SUNNYVALE, CA - December 17, 2007 - Master recordings from Warner/Reprise artists Linkin Park, Mastadon and The Used will be available as a downloadable track pack for Activision, Inc.'s (Nasdaq: ATVI) Guitar Hero III: Legends of Rock, during the month of December. Additionally, Activision will offer single song downloads from such popular European bands as Extremoduro, Trust and Die Fantastischen Vier, as well as a free, exclusive rock rendition of the holiday classic "We Three Kings," recorded by Steve Ouimette. The Warner/Reprise Track Pack, single song downloads, and free holiday classic will be available for the Xbox 360® video game and entertainment system from Microsoft and PLAYSTATION®3 computer entertainment system.

The Warner/Reprise Track Pack includes master recordings of "No More Sorrow," by Linkin Park, "Sleeping Giant," by Mastadon and "Pretty Handsome Awkward," by The Used. The single song downloads offer such popular singles as "So Payaso," from Extremoduro, "Antisocial" from Trust, and "Ernten Was Wir Säen" from Die Fantastischen Vier.

After downloading the new tracks, Guitar Hero® fans are encouraged to visit www.guitarhero.com to enter fret-bending competitions with the opportunity to win various prizes.

Guitar Hero III: Legends of Rock contains explosive new content and features including a multiplayer action-inspired battle mode, grueling boss battles, a host of exclusive unlockable content and visually stunning rock venues. Expanded online multiplayer game modes allow axe-shredders worldwide to compete head-to-head for true rock status. The game features a star-studded soundtrack including master tracks by legendary artists such as Aerosmith, Guns 'N' Roses, The Rolling Stones, Beastie Boys, Rage Against the Machine and Pearl Jam, as well as original songs by guitar icons Slash and Tom Morello. While continuing to retain all the key features from their prior legendary performances, fresh downloadable content will be available on multiple platforms, and players can now shred to a killer set list from many of the most popular rock songs ever recorded.

For the first time ever, Guitar Hero fans are able to thrash and burn with new wireless guitar controllers available for each platform, including exclusive Gibson Guitar's Les Paul model for the Xbox 360® video game and entertainment system from Microsoft, Wii™ home video game system from Nintendo, and PLAYSTATION®3 computer entertainment system. PlayStation®2 computer entertainment system gamers also get to shred on a new exclusive shape, Gibson's Kramer guitar, popularized by hard rockers and known for its body design, pickups, electronics and construction for furious finger fretting.

Guitar Hero III: Legends of Rock, developed by Neversoft, is rated "T" for Teen by the ESRB, and is currently available at North American retailers. For more information about the Guitar Hero franchise, please visit the dedicated community site: www.guitarhero.com.

About Gibson Guitar:

Gibson is known worldwide for producing classic models in every major style of fretted instrument, including acoustic and electric guitars, mandolins, and banjos. Gibson's HD.6X-PRO Digital Guitar represents the biggest advance in electric guitar design in over 70 years.

Founded in 1894 in Kalamazoo, Michigan, and headquartered in Nashville since 1984, Gibson Guitar Corp.'s family of brands nowincludes Epiphone, Dobro, Maestro, Kramer, Steinberger, Tobias, Echoplex, Electar, Flatiron, Gibson Baldwin Music Education, Slingerland, Valley Arts, Maestro, Oberheim, Sunshine Piano, Take Anywhere Technology, Baldwin, J&C Fischer, Chickering, Hamilton, and Wurlitzer. Visit Gibson's website at www.gibson.com or www.gibson.com/press

About Activision:

Headquartered in Santa Monica, California, Activision, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.5 billion for the fiscal year ended March 31, 2007.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

Cautionary Note Regarding Forward-lookingStatements: Information in this press release that involves Activision's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision generally uses words such as "outlook", "will," "could," "would," "might," "remains," "to be," "plans," "believes", "may", "expects," "intends," "anticipates," "estimate," future," "plan," "positioned," "potential," "project," "remain," "scheduled," "set to," "subject to," "upcoming" and similar expressions to help identify forward-looking statements. Factors that could cause Activision's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales of Activision's titles, shifts in consumer spending trends, the seasonal and cyclical nature of the interactive game market, Activision's ability to predict consumer preferences among competing hardware platforms (including next-generation hardware), declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision's products, adoption rate and availability of new hardware and related software, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, customers, vendors and third-party developers, international economic and political conditions, integration of recent acquisitions and the identification of suitable future acquisition opportunities and foreign exchange rate changes. Other such factors include additional risk factors identified in Activision's most recent annual report on Form 10-K and subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision as of the date of this release, and Activision assumes no obligation to update any such forward-looking statements. Forward-looking statementsbelieved to be true when made may ultimately prove to be incorrect. These statements are not guarantees of future performance and are subject to risks, uncertainties and other factors, some of which are beyond our control and may cause actual results to differ materially from our current expectations.

Guitar Hero® III: Legends of Rock© 2007 Activision Publishing, Inc. Guitar Hero, Activision and RedOctane are registered trademarks of Activision Publishing, Inc.

All Gibson marks, logos, trade dress, guitar models, controller shapes and related rights provided pursuant to exclusive license from Gibson Guitar Corp.

"PlayStation", "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.

Used with Permission. Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.

Wii and the Wii logo are trademarks of Nintendo.© 2006 Nintendo.

All other trademarks and trade names are the properties of their respective owners. All rights reserved.

For enthusiast media inquiries, please contact:

Jordan Dodge

RedOctane

(408) 481-9121 x136

jdodge@redoctane.com

For consumer media inquiries, please contact:

Angie Newman

Bender Helper Impact

(310) 694-3116

Angie_Newman@bhimpact.com


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