/* MIPro_-staging_Asentech_QA */

Locked and Loaded…These Madballs are ready to drop!

OTTAWA, CANADA - July 14 2009– Playbrains, an independent game development studio specializing in the digital download arena, are excited to announce that their pride and joy, the love-child of their silicon loins, Madballs in...Babo:Invasion (MiBI) will finally be available for excitable gamers everywhere to purchase and download from Xbox LIVE® Arcade on Wednesday 15th July.

Following highly successful US and UK media press tours, the gaming journalistic community have lavished Madballs in...Babo:Invasion with a rarely seen level of praise for a debut title from a new development studio. Universal in their undiluted acclaim, The Koalition.com had no hesitation in claiming that“...this will be the best arcade game released on Xbox Live this year”, while Team Xbox stated that this was“...one of the most innovative ideas in multiplayer gameplay we’ve seen in a really long time.” Resolution-Magazine simply declared,“Without a shred of doubt, Madballs is the best Xbox LIVE Arcade title that I have ever played.”

Commenting on the impending release of Madballs in...Babo:Invasion, President of Playbrains, Scott Simpson said,

“Having spent the past two years of our lives working so hard on MiBI, the entire Playbrains team are so gratified by the response the gaming media have given our game. We always felt that we had a special title on our hands, offering an unprecedented level of gameplay features, options, depth and polish, not yet seen in a digital download title. We are unbelievably proud and excited to finally be able to let players everywhere get their headshot on...”

Madballs in...Babo:Invasion (MiBI), is available to purchase and download for 800 Microsoft poinst from Xbox LIVE® Arcade on Wednesday 15th July.

About Madballs in...Babo:Invasion

A gameplay rich, feature laden "casually hardcore" action shooter, Madballs in...Babo:Invasion (MiBI) is that rarest of gaming commodities: a genuinely unique title. Featuring the recently re-released Madballs™ characters, Oculus Orbus™ and Horn Head™, from the popular 1980's toys best remembered for their outrageously bad looks and graphically colorful names, MiBI is an arena-based 3D shooter where players are able to design their own combat maps almost instantaneously by placing a combination of map tiles to create a never-before-seen map before gameplay starts. Truly, no two games are ever the same.

Offering players a satisfying and immersive experience in both single-player and multiplayer, Madballs in...Babo:Invasion has a plethora of features and game modes such as 4-player online co-op along with, never-before-seen in an Xbox LIVE Arcade title, being able to incorporate your Xbox LIVE Avatar into multiplayer combat via the 'Avatar Attack' mode. Yes, Xbox LIVE Arcade combat just got personal. And with up to 16-player multiplayer support, MiBI will be one of the few Xbox LIVE Arcade games to support more than 8 players at a time, and the only avatar-based game to support 16 players.

About Playbrains

Playbrains is an independent game studio that works with leading entertainment property owners to bring PC and console games to market. Playbrains specializes in digitally-distributed fun, and has three titles currently in development, including "Madballs in...Babo:Invasion", a fast-paced, 3-D shooter game set for Summer 2009 release for Xbox Live Arcade and PC that promises mayhem-filled action. For more information, visit www.playbrains.com.

Madballs, Oculus Orbus and Horn Head are trademarks of Those Characters From Cleveland, Inc., and owned by American Greetings Properties.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.

For press inquiries please contact:

- ENDS -

Simon Callaghan

JohnnyAtom Productions

Email; simon@johnnyatom.com

Tel; +44 (0)203176 0139


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.