‘DEMON’S SOULS’ UNLEASHED ON EUROPE AND PAL-ASIA

LYON, FRANCE– 25 June 2010– NAMCO BANDAI Partners S.A.S., one of the video game industry's leading distribution, marketing and sales companies, today announced the Europe and PAL Asia launch of Demon’s Souls exclusively for PlayStation ® 3 (PS3 TM ). The universally acclaimed action RPG title from renowned Japanese publisher Sony Computer Entertainment Inc. (SCEI) is available as an exclusive European limited edition retail pack containing the game, soundtrack CD, a new artbook and a brand new strategy guide.

The European version of the game features the English voiceover with fully localised subtitles in English, French, Italian, German and Spanish. The exclusive new strategy guide has been written by two passionate North American fans of the game in collaboration with the entire fan community, offering European fans a unique and exciting insight into the innermost workings of the game universe.

Demon's Souls is a darkly beautiful and uniquely captivating RPG experience that takes players on an unforgiving journey into the kingdom of Boletaria, a blighted fantasy universe inspired by medieval Europe. The revolutionary online connectivity delivers a seamless adventure for an enhanced single player experience or an exhilarating multiplayer game. Work together to overthrow awe-inspiring bosses, or alternatively, force your way into the games of other skilled players, challenging them to deadly PvP battles.

Along your journey you can leave hints and clues for those who will come after you, and whether intentionally or through your own inadvertent demise, bloodstains you leave behind will let your successors view a replay of your death, giving them clues to help them avoid your unpleasant fate. Unprecedented in its depth and subtlety, peerless in its relentlessly challenging gameplay, Demon's Souls is the ultimate action RPG.

Awarding it a review score of 9.4/10, IGN described the game as“utterly unique“ and one that“absolutely, positively should not be missed”. UK magazine GamesTM credited it as being“a game unlike any other ever made” while awarding a perfect score of 10/10. Alongside the media plaudits, the game has inspired a committed audience of passionate fans around the world.

Featuring the game text-localised in five European languages, a brand new hardback artbook filled with mesmerizing concept and game art images, a new strategy guide written by the fans, plus the deeply atmospheric original soundtrack of the game on CD, the limited edition retail pack of Demon’s Souls is available now across the EMEA and Asia Pacific regions, only for PS3.

For more information about NAMCO BANDAI Partners S.A.S. and its entire product line up please visit www.namcobandaipartners.com

About NAMCO BANDAI Partners

NAMCO BANDAI Partners, one of the video game industry's leading distribution, marketing and sales companies, is a wholly owned subsidiary of NAMCO BANDAI Games Europe with 16 dedicated offices operating in 50 countries across Europe, the Middle East, Africa, South America, Australasia, and south east Asia (Hong Kong, Singapore, Taiwan, South Korea). The company distributes and markets a broad catalogue of high quality interactive entertainment products for Sony, Microsoft and Nintendo gaming platforms and PC from NAMCO BANDAI Games, D3Publisher and other major video game publishers on an international and regional basis. NAMCO BANDAI Partners is an independent business unit of the NAMCO BANDAI group of companies.

For more information about NAMCO BANDAI Partners and its products visit www.namcobandaipartners.com. For media assets visit www.namcobandaipartners-press.com.

About Sony Computer Entertainment Inc.

Recognized as the global leader and company responsible for the progression of consumer-based computer entertainment, Sony Computer Entertainment Inc. (SCEI) manufactures, distributes and markets the PlayStation ® game console, the PlayStation ® 2 computer entertainment system, the PSP ® (PlayStation ® Portable) handheld entertainment system and the PlayStation ® 3 (PS3 ® ) system. PlayStation has revolutionized home entertainment by introducing advanced 3D graphic processing, and PlayStation 2 further enhances the PlayStation legacy as the core of home networked entertainment. PSP is a handheld entertainment system that allows users to enjoy 3D games, with high-quality full-motion video, and high-fidelity stereo audio. PS3 is an advanced computer system, incorporating the state-of-the-art Cell processor with super computer like power. SCEI, along with its subsidiary divisions Sony Computer Entertainment America LLC., Sony Computer Entertainment Europe Ltd., and Sony Computer Entertainment Korea Inc. develops, publishes, markets and distributes software, and manages the third party licensing programs for these platforms in the respective markets worldwide. Headquartered in Tokyo, Japan, SCEI is an independent business unit of the Sony Group.

"PlayStation" and the "PS" Family logo are registered trademarks and "PS3" and“PSP” are trademarks of Sony Computer Entertainment Inc.

©2010 Sony Computer Entertainment Inc. Licensed to and published by NAMCO BANDAI Games Europe S.A.S.


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