‘IRON MAN 2: THE VIDEOGAME’ BREAKS OUT THE HEAVYARTILLERY WITH LAMB OF GOD

LONDON&SAN FRANCISCO (February 9th , 2010)– SEGA® Europe Ltd and SEGA® of America, Inc. are excited to announce that two-time Grammy-nominated heavy metal superstars Lamb of God are creating an exclusive song for the upcoming blockbuster title, Iron Man 2: The Videogame. The all-new song,“Hit the Wall,” serves as the perfect complement to the nonstop super-powered action of the game, which heads to consoles and handheld systems everywhere in April 2010. The game is based on the cinematic universe featured in Marvel Studios’ Iron Man 2, in theatres beginning end of April, 2010.

A third-person action-adventure shooter, Iron Man 2: The Videogame teams the finesse of Iron Man with the brute strength of War Machine, who makes his grandest appearance as a playable character in any video game to date. An original story, co-written by Eisner award winning Iron Man comic author Matt Fraction, introduces players to popular Marvel Super Villains exclusive to the game, such as Crimson Dynamo.

“The music of Lamb of God definitely evokes the intensity of Iron Man action, and we are very excited to have them working with us for the game,” said Sean Ratcliffe, Vice President of Marketing, SEGA of America.“This new track will add even more atmosphere to the cinematic gaming experience that Iron Man 2 brings to the table.”

Lamb of God has been together for over 15 years and grew from a relatively unknown group to leaders at the top of the heavy metal ladder. Having recently completed a tour opening for Metallica and earning a nomination for a 2010 Grammy Award, Lamb of God continue to bring the music their fans are begging for. Enjoying sold-out concerts around the world, Lamb of God have released several albums including Sacrament, which landed in the top 10 of the Billboard charts, became the top-selling metal album of 2006, and earned them their first Grammy nomination. The band is made up of guitarist Willie Adler, Willie’s drummer brother Chris Adler, bassist John Campbell, guitarist Mark Morton and vocalist Randy Blythe. Their most recent album Wrath was released in March 2009 and made it to No. 2 on the Billboard charts. They are about to embark on an international tour taking them around the world with stops all over Europe and the U.S.

“Working on a piece of music specifically for the Iron Man 2 video game was a new challenge for us,” says Blythe.“A few of us are real game and comic fans, so the partnership with SEGA has been really exciting. We can’t wait to play the game and hear our music as Iron Man kicks a**.”

Iron Man 2: The Videogame will be available on Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system, PSP (PlayStation®Portable) system, Wii™ home video game system and Nintendo DS™.

For more information, please visit the official site at www.sega.com/ironman2 or to download screenshots, videos and art, please visit www.sega-press.com.

About SEGA® Europe Ltd.:

SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA’s global website site is located at www.sega.com.

About SEGA® of America, Inc.:

SEGA® of America, Inc. is the American arm of Tokyo, Japan-based SEGA Corporation, a worldwide leader in interactive entertainment both inside and outside the home. The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc. SEGA’s global website site is located at www.sega.com.

Iron Man 2, the Movie© 2010 MVL Film Finance LLC. Marvel, Iron Man, all character names and their distinctive likenesses: TM&

© 2010 Marvel Entertainment, LLC and its subsidiaries. All Rights Reserved.


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