LUDIA AND TALKBACK THAMES DIGITAL ANNOUNCE THE“FAMILY FORTUNES” GAME FOR iPHONE AND iPOD TOUCH AVAILABLE NOW ON THE

LONDON , November 1, 2010— Interactive entertainment company Ludia and talkbackTHAMES digital today announced the launch of the Family Fortunes game for iPhone® and iPod touch® on the App Store.

Based on the popular Family Fortunes TV game show, produced by talkbackTHAMES for ITV, iPhone and iPod touch owners can now play anywhere, anytime as the leader of a‘family’ in a contest to name the most popular answers to survey questions posed to 100 people. The game features all of the favorite elements of the show as played on television, including the scoreboard, lives, Single Money, Double Money and Big Money. Players also can enjoy Family Fortunes in multiplayer mode as they challenge family and friends head-to-head, or compete solo against the computer.

“We are excited to bring the highly popular Family Fortunes game to revolutionary products like the iPhone and iPod touch,” said Alex Thabet, Founder and CEO of Ludia Inc.“This release reinforces our strategy of delivering high quality, family-friendly game experiences on all the devices on which people like to play games.”

Family Fortunes for iPhone and iPod touch features:

·         Two game modes: single and multiplayer. Authentic stage, theme music and sound effects create a true-to-show game experience.

·         Predictive text input and auto spell checker make typing answers lightning fast.

·         Fully customizable player avatars - choose hairstyles, clothing, accessories and more.

·         Unlock bonus items as a reward for progress in the game.

Family Fortunes is the perfect format for interactive game show fun on the go,” said Robert Marsh, Head of talkbackTHAMES digital.“We are pleased to extend the franchise to devices like the iPhone and iPod touch so that new and existing fans of the show can experience Family Fortunes in thrilling new ways.”

Family Fortunes is available for iPhone and iPod touch for£4.99 on the App Store or at www.itunes.com/appstore.

About LUDIA, INC.

Ludia creates and distributes cross-platform interactive entertainment with mass consumer appeal. Located in Montreal and founded by experienced industry players, Ludia's innovative and high-quality product portfolio consists of original and branded properties including The Amazing Race™, American Idol®, The Bachelor&The Bachelorette, Family Feud®, Hell's Kitchen™, Hollywood Squares™, Press Your Luck, The Price Is Right™,  Pyramid, Where’s Waldo?® and Who Wants To Be A Millionaire . www.ludia.com

ABOUT FREMANTLEMEDIA ENTERPRISES&FREMANTLEMEDIA

FremantleMedia is one of the leading creators and producers of entertainment brands in the world. FremantleMedia is part of the RTL Group, Europe's largest television and radio broadcast company, which is in turn 90 percent owned by Bertelsmann AG, one of the world's major media and entertainment companies. FremantleMedia’s worldwide production arm is responsible for many of the world’s highest rated prime time entertainment, drama, serial drama and factual entertainment programmes. FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment around the world. The FremantleMedia Group (which includes FremantleMedia North America, UFA, talkbackTHAMES, FremantleMedia Australia and Original Productions amongst others) has operations in 22 countries, one of the most comprehensive global networks, creating nearly 10,000 hours of programming a year, rolling out more than 60 formats and managing over 300 individual titles. FremantleMedia has some of the world’s most sought after and long running formats in its catalogue, and globally, produces such programmes as: Idols (co-produced with 19 Productions in the US), Hole In The Wall, Got Talent (co-produced with Syco in the UK and the US), The X Factor (co-produced with Syco in the UK), Take Me Out, Family Feud, The Price is Right, Farmer Wants A Wife, Gute Zeiten Schlechte Zeiten, and Neighbours. www.fremantlemedia.com.

Trademarks belong to their respective owners.

For more information please contact:

Belinda Thomas-Dunphy                                                       Eva Jando     

FremantleMedia Enterprises                                         Ludia Inc                         

Tel: +44 (0) 20 7691 6911                                                   Tel: +1 (0) 514 313-3370 x205

belinda.thomas@fremantlemedia.com                                      ejando@ludia.com 


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