Magnetic Billiards hotter than Angry Birds, but Pickford Bros settle for $0.5b valuation

Manchester, UK, 15th August 2011

A curious thing happened on Apple's iTunes App Store this weekend.  In one tiny corner of the App Store - the UK Puzzle "What's Hot" category - for a brief, twinkling moment in time, a game other than Angry Birds appeared at the top of a chart.

A million puzzled App Store customers gazed in wonder at an icon that didn't feature a round, red, beaked blob, and a thousand delighted iOS game developers cheered that the upset avians' seemingly endless monopoly on the top slots was finally starting to slip.

Magnetic Billiards: Blueprint, the critically acclaimed iOS game by veteran bearded game designers The Pickford Bros, was officially hotter than Angry Birds! 

"Now we're officially hotter than Angry Birds, we're not daft enough to think this means we're worth more than Rovio's proposed $1.2b valuation," explained game designer John Pickford, "that would stupid.  We're happy to settle for just half a billion dollars as a fair valuation of The Pickford Bros.  Cash, of course," he accounced.

"Although not just anyone can buy their way onto the board of The Pickford Bros," added co-designer Ste Pickford, "it's an exclusive club that requires every member to possess a full beard, no matter much money they throw our way.  Male and female investors are welcome to apply," he concluded.

Magnetic Billiards: Blueprint is available as a universal app for iPad, iPhone and iPod touch devices via a single download, and supports full HD graphics on retina displays and iPads.

The game has received over 70 glowing reviews and over 100 5-star ratings on the UK App Store in just a few weeks since release, which is unprecedented for a new, previously unknown IP in such a short space of time.

Additional content and game modes are available for purchase within the app, and The Pickford Bros are working on further content expansions to be released in the coming months.

ENDS

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Contact Ste Pickford:

ste@zee-3.com 

Links and Resources

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Press pack with photos, screenshots, logos and background information:

http://www.zee-3.com/z3/press/mbb_press-pack.zip

Magnetic Billiards: Blueprint is available now on the App Store:

http://itunes.apple.com/app/magnetic-billiards-blueprint/id432152950

(Over 100 5-star ratings and over 70 glowing reviews within days of launch on the App Store!)

Magnetic Billiards Development twitter feed:

http://twitter.com/#!/MagBilliardsDev

Magnetic Billiards website:

http://www.zee-3.com/magneticbilliards

Zee-3 website (for all Zee-3 products, press centre, etc.):

http://www.zee-3.com

The Pickford Brothers website (for background, history, softography, blogs and archives):

http://www.zee-3.com/pickfordbros  


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