MAJESCO ENTERTAINMENT ANNOUNCES E3 2011 LINE-UP

Edison, New Jersey - June 1st, 2011 - Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of  video games for the mass market, today announced its 2011 E3 gaming line up for this year's  Electronic Entertainment Expo ( E3) in Los Angeles, June 7-9. Majesco will be showcasing a collection of video games across genres and platforms in the West Hall, Meeting Room 512.

For millions of fans, "Mama" cultivated their green thumb in  Gardening Mama, turned their world into a work of art in  Crafting Mama, and rocked the little ones to sleep in the innovative Babysitting Mama. Now Mama returns to the kitchen this fall with all new recipes and surprises in  Cooking Mama  4: Kitchen Magic  (Nintendo 3DS TM), and expands her skills in the wilderness in  Camping Mama: Outdoor Adventures  (Nintendo DS TM) for girls and boys.

Following on the heels of mega hit  Zumba® Fitness, Majesco Entertainment jumps back into the dance-fitness genre with the exhilarating  Zumba ® Fitness 2  (Wii TM); visit the Majesco booth for a sneak peek at the behind-the- scenes trailer. Also available to check out is the original video game femme fatale, Rayne, as she returns to battle and feed in the hack‘n slash action game  BloodRayne  Betrayal  (Xbox LIVE ® Arcade for the Xbox 360 ® video game and entertainment system from Microsoft, PlayStation®Network), which delivers over-the-top, stylish action with a healthy dose of bloodshed.

In addition to the recently announced  Hulk Hogan's Main Event , Majesco will also be presenting two more titles on Kinect TM for Xbox 360®:  Take Shape  and  Mind‘n Motion .

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    Hulk Hogan's Main Event : It's all about the show in the first motion-based wrestling game on Kinect for Xbox 360 that lets players train with mentor Hulk Hogan as they build their own wrestling personalities and learn the art of showmanship to win over the crowd.

    <*> Take Shape : Turn game night into a hilarious interactive party with the fast-paced  Take Shape  for Kinect!  Twist, stretch and shrink your body into hundreds of different shapes, animals and symbols. "Shape yourself" solo to beat the fastest time or team up in multiplayer mode to unite your on-screen silhouettes in fun new ways. Fit through forms, bend into shapes and animals, match a mirrored image...even clear stacked shapes lightning fast in this fun-for-all-ages experience. Be flexible; be quick; be the life of the house party in  Take Shape ! <*> Mind‘n Motion : Think fast and stay coordinated in  Mind‘n Motion ! This fun, family-friendly experience puts your motor skills to the test with activities that keep your entire body moving as fast as your mind can trigger your next move. From juggling to dodging shapes to jumping hopscotch,  Mind‘n Motion  packs in ten levels per activity and mixes it up throughout with additional gameplay elements like inverse controls, faster pace and new tricks to make you think quick on your feet!

In addition to the next iteration in the Mama franchise, Majesco will also be showing off several other exciting Nintendo 3DS TM titles, including:

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    The Hidden  - This augmented reality ghost hunting experience turns your handheld into a portal to the astral plane as you search through real-world environments with the Nintendo 3DS TM camera.

    <*> Face Racers: Photo Finish  - Customize your ride by taking photos of your face with the Nintendo 3DS TM camera in this personalized arcade racer. <*> Nano Assault  - Master this unique fast-paced shooter set inside an electron-microscope inspired viral world. <*> Pet Zombies  - Create, customize, nurture and torment your very own pet zombie!

Majesco is also showcasing two of its current Facebook titles to underline the growing corporate focus on social gaming:

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    Cooking Mama Friends' Café : Work with Mama to create dishes to serve customers in your virtual café! Cooking Mama on Facebook platform brings the popular mechanic of cooking mini-games to an economy driven café.

    <*> Parking Wars 2:  Based off the hit A&E reality show and the sequel to the original Facebook game,  Parking Wars 2  lets players park their cars on friends' streets, trying to avoid parking illegally while monitoring and maintaining their own street and ticketing their friends' illegally parked cars to generate income.

Media attending E3 who would like to book an appointment to preview these titles should contact Kim Poggetti ( kim@reverbinc.com) with Reverb Communications. For additional information about Majesco's entire line of products, please visit http://www.majescoentertainment.com.

About Majesco Entertainment Company

Majesco Entertainment Company is a provider of video games for the mass market. Building on more than 20 years of operating history, the company is focused on developing and publishing a wide range of casual and family oriented video games on Kinect for Xbox 360®, PlayStation®Move motion controller, Wii TM, Nintendo 3DS TM and DS TM, Facebook® Platform, mobile and other leading platforms. Product highlights include  Cooking Mama TMTETRIS® Party Deluxe and  Zumba Fitness®. The company's shares are traded on the Nasdaq Stock Market under the symbol: COOL. Majesco is headquartered in Edison, NJ and has an international office in Bristol, UK. More info can be found online at www.majescoentertainment.com or on Twitter at  www.twitter.com/majesco.

 


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