Making Of The Jackass The Game Special Hits MTV This Friday At 12 Midnight EST / PST On September 21st

FOR IMMEDIATE RELEASE:

New York, NY - September 20, 2007– Red Mile Entertainment (OTCBB: RDML), a worldwide developer and publisher of interactive entertainment software, and MTV Games, a unit of Viacom's MTV Networks (NYSE: VIA, VIA.B) and publisher of innovative interactive products, announced the Making Of Jackass the game special set to air this Friday, September 21st at 12 Midnight ET / PT on MTV. Jackass the game is set for launch this Fall for the PlayStation®2 computer entertainment system, PSP® (PlayStation Portable) system and Nintendo DS™.

The Making Of Jackass the game special reunites members of the Jackass cast as cameras take a hysterical, behind the scenes look at the development of their first video game. The special takes viewers on an insane Jackass ride featuring classic clips from the show and movies that were inspiration for moments in the game itself, along with interviews where the guys discuss their interest in video games and their reactions and expectations when they heard the Jackass game was being produced. In addition, the Jackass crew recreates a few of the stunts from the game in real life like Whack a Wee Man. Fans will also get to check out a raucous Jackass voiceover recording session as well as get a wild look at the cast as they don and defile motion capture suits on body parts and use them in ways that have never been seen before.

Inspired by the popular MTV television series and hugely successful MTV Films Jackass and Jackass number two, Jackass the game is a natural extension o f the Jackass property, taking it to new heights as the highly anticipated mission-based action adventure game comes to a videogame system for the first time. Jackass the game allows players to interact and play the roles of Johnny Knoxville, Steve-O, Jason“Wee Man" Acuna and many others from the Jackass gang as they virtually perform more than 35 ill-conceived stunts and pranks. Gamers will spend countless hours entertaining themselves as they hurl themselves into countless reckless situations that have been deemed too dangerous (or too gross) for the cast to try up until now.

Jackass the game will carry a suggested retail price of $29.99 and has been issued an M for Mature rating by the ESRB.

For more information about Jackass the game, please visit www.jackassthegame.com.

About Red Mile Entertainment, Inc.:

Red Mile Entertainment, Inc. is a worldwide developer and publisher of interactive entertainment software that is headquartered in Sausalito, California. Red Mile creates, incubates and licenses premier intellectual properties and develops products for conso le video game systems, personal computers and other interactive entertainment platforms.Red Mile has published a number of innovative titles. In 2005, Red Mile successfully launched its first franchise game,“Heroes of the Pacific,” for multiple platforms including the PlayStation®2 computer entertainment system, Xbox® video game system from Microsoft and the PC.

About MTV Games:

MTV Games is dedicated to creating, marketing and publishing high-quality, innovative interactive products that are relevant to the MTV audience and complements the core values of the MTV Networks brands.

About MTV Networks:

MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with 130 channels worldwide, owns and operates the following television prog ramming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN/THE N, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

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PR Contacts:

Tina Casalino

408-266-1934

tina@reverbinc.com

David Bruno

Office: 209-586-1495 Ext. 115

Cell: 925-699-9300

Fax: 209-586-1855

david@reverbinc.com


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