MEDIA ALERT: Gamification Predicted to be $1Bn Market by 2015, Reported at Sold Out Gamification Summit

SAN FRANCISCO - January 20, 2011

The first-ever Gamification Summit kicks off today at the Mission Bay Conference Center in San Francisco. The event is sold out, but a live stream is available with for $199.

At the Summit, M2 Research CEO Wanda Meloni will reveal the first ever analysis of the Gamification Market, predicting that Gamification will be a $1 billion market by 2015. Along with an impressive line-up of speakers, author Jane McGonigal will be launching her new book at the event,“Reality is Broken: Why Games Make us Happy and How They Can Help Us Change the World.”

For more information, including a full agenda or to register for live streaming, please visit

About GamificationCo

GamificationCo is the only transmedia company exclusively dedicated to Engagement Science and Gamification. The group publishes the Gamification Blog and related books, organizes the Gamification Summit&Workshops and provides consulting expertise to facilitate this burgeoning industry. Gamification is the use of game thinking and game mechanics to solve problems and engage audiences, and its power is radically reshaping industries from marketing to health care, improving lives, solving problems and generating unprecedented equity. For more information on GamificationCo and how to leverage the power of games in real life and business, visit http://Gamification.Co

Joe Ziemer, TriplePoint

(212) 730-9744

Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at