MEDIA ALERT: MY KINGDOM NOW LIVE ON THE APP STORE

WHO:                     

Chillingo–  Leading mobile games publisher, Chillingo, a division of Electronic Arts Inc. (NASDAQ: ERTS)

OberonHit indie game developer of the new real location-based MMORPG, 'My Kingdom'

WHAT:          

The Real World is your playing field in 'My Kingdom' as you start off as a simple merchant. Establish your first settlements to produce basic goods in places you visit often, and then begin your rise to power. Your iPhone is the caravan you can use to buy commodities from traders, take them with you when you move around in real life, and sell at a profit. Explore and discover over 40 different kinds of land types ranging from thick jungles and deserts to extinct volcanoes. Earn achievements in one of the four guilds: the Traders Guild, the Explorers Guild, the Manufacturers Guild or the Thieves Guild and cement your reputation in this virtual land!

*LAUNCH PROMOTION: The first 10 players who are raised 'Knighthood' will win a $10 iTunes gift certificate to purchase additional items in My Kingdom!

WHEN:                    

My Kingdom is available NOW on the App Store!

*Chillingo withdrew the app temporarily earlier this week to correct an In App purchase flaw, which has now been resolved. We’re committed to ensuring that consumers have the most optimal gaming experience possible and apologizes for any inconveniences. Chillingo and Oberon are also working on exciting new updates that will be coming soon to further enhance the expansive My Kingdom world!

WHERE:                  

Worldwide on the Apple App Store   http://itunes.apple.com/nz/app/my-kingdom/id379021498?mt=8# 

Price: FREE!

WHY:                       

Because My Kingdom combines location-based social networking with an immersive gaming experience that brings this vast, rich empire to your everyday life! Establish your first settlements to produce basic goods in places you visit often, and then begin your rise to power. Eventually ascend to make New York, Rome, San Francisco, Madrid, Berlin or Amsterdam your very own city!

Community and Assets :           

My Kingdom Community: http://forum.mykingdomgame.com

My Kingdom Screens: http://miniurl.com/63829

Promo Codes:            

It's a freemium title - be sure to check it out!

Follow Chillingo’s Twitter feed for updated news http://twitter.com/Chillingo or  http://facebook.com/chillingo or  http://youtube.com/chillingo 


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