'MY HORSE AND ME 2' GALLOPS AHEAD!

LYON, FRANCE– 4 June 2008– Atari today announced the forthcoming launch of My Horse and Me 2, the sequel to 2007’s successful equestrian sports and lifestyle video game experience. Boasting the exclusive worldwide license from the world’s foremost horse sports organisation, the Fédération Equestre Internationale (FEI), My Horse and Me 2 is scheduled for European release on multiple platforms in autumn 2008.

My Horse and Me 2 is packed with exciting new features, brand new graphics and animations, and an engrossing storyline to give fans the most complete equestrian experience and the most realistic horse simulation ever seen in a game. The My Horse and Me series are the only games in the world to earn the exclusive license from the FEI, the world’s leading horse sports organisation.

”My Horse and Me is a great success story for Atari as it brought something special to equestrian gamers with its realistic depiction of the horse riding lifestyle. We are taking the realism and entertainment of the original game even further with the sequel,” said Cyril Voiron, VP Brand Management, Worldwide Publishing, Atari.”Our goal is to establish My Horse and Me 2 as the leading equestrian gaming brand and give players the most authentic and entertaining way to enjoy the horse riding lifestyle in a game.”

“We at the FEI are proud to be associated with the success of My Horse and Me as this is a great series of video games to introduce budding athletes and non riders to horse sports,” said HRH Princess Haya, FEI President.“Youth plays an important role at the FEI as it represents the future for equestrian sports, and we look forward to My Horse and Me 2 bringing even more exciting aspects of horse riding and competing to players.”

My Horse and Me 2 is scheduled for release across Europe this autumn 2008. For more details visit the official website at www.atari.com/myhorseandme. For more information about the FEI please visit www.horsesport.org.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.