New Publisher unveils ambitious plans for the digital video games market

FOR IMMEDIATE RELEASE

Liverpool, 30th June 2011– RebelPlay, an independent UK games publisher specialising in digitally distributed video games, has appointed IBIS Capital, the media and digital investment bank, to advise the Company on its current round of fundraising. Founded by two experienced former Sony executives, Phil Gaskell and Leo Cubbin were formerly instrumental in the development of blockbuster titles such as LittleBigPlanet, Super Stardust HD, Buzz, Lemmings and Harry Potter; and accountable for cumulative global sales of nearly 15 Million.

RebelPlay have created a unique business model built upon collaboration with partners to attract elite game developers throughout Europe creating a broad portfolio of games across all formats including social media. With 15 games already at various development stages to be released over the next 24 months, RebelPlay is well placed to be an attractive destination for developers looking to take advantage of the fast growing digital gaming market.  Publishing across the major formats could expose RebelPlay games to an audience of over 150 million gamers globally and plans to work across social media platforms such as Facebook could offer another 500 million potential consumers. The collaborative publishing model will see RebelPlay involved at all stages of the development process from the initial concepts through to quality control, testing and submission to the format holders.

RebelPlay will be announcing their initial product line up later in the year but are keen to hear from any development teams with great ideas.

Founder, Leo Cubbin said“We believe that a transparent relationship between developer and publisher yields success. The digital marketplace is a very exciting place to be right now with massive growth forecast it’s our intention to be leading the field in this area.” Co-founder Phil Gaskell added“RebelPlay offers investors an opportunity to participate in the fastest growing gaming market driven by a management team with a proven track record.”

-ENDS-

About RebelPlay

RebelPlay are an independent UK based games publisher specialising in digital distribution. Founded in 2010 by two experienced Sony Computer Entertainment producers, the company has created a unique business model from which to launch a series of video games by partnering with the elite games development teams throughout Europe. Phil Gaskell and Leo Cubbin, the founders of RebelPlay, have been instrumental in the development and launch of a series of ground breaking and globally successful games while at Sony, Psygnosis, iFone and Codemasters with cumulative global sales of nearly 15 million.

For investment enquiries please contact: Graham Smith at IBIS Capital; Graham.Smith@ibiscapital.co.uk 44 (0) 207 070 7089

For press enquiries please contact: Caroline Miller at Indigo Pearl. caroline@indigopearl.com 44 (0) 208 964 4545 


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