Sept. 6, 2012
Even with only five days of reported data,
Nintendo 3DS XL and
New Super Mario Bros. 2
still had major impacts on the August video game market. The
new hardware, which features 90 percent larger screens than the
original Nintendo 3DS, and the new side-scrolling Mario adventure
both launched on Aug. 19 and helped Nintendo achieve the
following:
- Nintendo 3DS software sales increased by more than 68 percent
over sales in July.
- Nintendo 3DS hardware sales increased by more than 36 percent
over sales in July.
- The No. 1 and No. 2 top-selling software SKUs for the month are
both exclusive to Nintendo 3DS.
New Super Mario Bros. 2 sold more than 240,000 units to
finish No. 1, and
KINGDOM HEARTS 3D [Dream Drop Distance] from Square Enix
sold more than 180,000 copies to finish No. 2.
"Software sells hardware, and no one sells either quite like
Mario," said Scott Moffitt, Nintendo of America's executive vice
president of Sales & Marketing. "In addition to helping
New Super Mario Bros. 2 get off to a great start, Nintendo
3DS XL is driving increased interest in titles such as
Kid Icarus: Uprising,
The Legend of Zelda: Ocarina of Time 3D and
Mario Kart 7
. These games have been on the market for more than six months
but provide a completely new experience on the larger screens.
Combine these titles with the upcoming
Paper Mario: Sticker Star and a robust list of third-party
games, and Nintendo 3DS is poised to be high on holiday wish lists
this year."
For more information about Nintendo, visit
http://www.nintendo.com.
- Note that all data referenced in this document is from The NPD
Group’s August report and is for the United States only.
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