Next-Gen Brick-Breaker Hyperballoid HD Comes to North America

ALEXANDRIA, VA., April 23, 2010 - Leading casual game publisher Alawar Entertainment, Inc. and developer iSquared Games are announcing that Hyperballoid HD is now available in North America. The addictive brick-breaker, a PlayStation® 3 exclusive, can be downloaded via the PlayStation® Network for the low price of $5.99.

"We're very excited to bring Hyperballoid HD to North America," says Kirill Plotnikov, Alawar's vice president of publishing. "The positive response to our European launch showed that our combination of casual gameplay with a slick visual style is a natural fit for the PlayStation audience."

Putting a next-gen spin on an arcade classic, Hyperballoid HD has one hundred challenging levels, a unique trophy system, and realistic physics developed specifically for PS3™. The stunning futuristic visuals support 1080p high-definition graphics as well as standard resolutions. Upon its European debut in December, Hyperballoid HD was heralded as fun and addictive, with ConsoleObsession.com praising it as "very good value for the money" and TotalPlayStation.com calling it "the ultimate refinement of Arkanoid, honing that basic gameplay to a razor-sharp edge."

"If you own a PlayStation 3, you have to give Hyperballoid HD a try. It's vibrant and colorful—a great casual title that appeals to all audiences," says Igor Makaruks, CEO of iSquared Games. "We're proud to have collaborated with Alawar on this game and plan to continue the relationship, with more games from Alawar and iSquared coming later this year."

Hyperballoid HD is an evolution of Alawar's successful Hyperballoid casual game series for PC. The company will continue their expansion onto consoles in 2010, with plans to port other popular casual games and to offer additional Hyperballoid HD levels as downloadable content. To learn more about Hyperballoid HD, view the trailer, and download avatars and desktop wallpapers, visit the official website at http://www.hyperballoidhd.com.

"PlayStation," "PLAYSTATION" and "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc. The PLAYSTATION Network Logo is a service mark of Sony Computer Entertainment Inc. Hyperballoid HD is developed under license from Alawar Entertainment, Inc.© 2010 Alawar Entertainment, Inc. All rights reserved.

About Alawar Entertainment, Inc.

Founded in 1999, Alawar Entertainment specializes in the development, publication and distribution of casual games, reaching audiences in over 60 countries worldwide. The company is the leading distributor of casual titles in Eastern Europe and has published more than 100 casual PC games globally, including some of the industry's leading downloadable series like Farm Frenzy®, Craze® and The Treasures of Montezuma®. Alawar recently extended its offerings onto the iPhone™, PLAYSTATION®3, Nintendo DS™ and Mac® gaming platforms, and in 2010 plans to enter the social games and MMO markets as well as expand onto other leading-edge platforms. For more information, visit www.alawar.com.

About iSquared Games

Formed in 2009, iSquared Games (ISQG) is a London-based video games development and publishing company. Igor Makaruks, Mike Fedorov and other industry veterans launched ISQG for the purpose of working together on the production of high profile and commercially successful games. The goal at ISQG is to become one of the leading game development and publishing companies in the world. ISQG's expertise is in creating small casual games for Sony PlayStation 3 and Sony PlayStation Portable hardware. The company will continue to evolve this genre by selecting the best titles with elaborate visuals, in-depth gameplay, compelling characters and an easy learning curve.

ISQG is currently working on two unannounced casual games for Sony PlayStation®3 and Sony PlayStation Portable.

Media Contacts:

Tatiana Chernova

Director, Marketing Communications and PR

Email: pr@alawar.com

Phone: + 7 913-905-55-43

Emily Morganti

Press Communications for Alawar Entertainment

Email: alawar@emilymorganti.com


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