reaches 500,000 unique users milestone has announced today that it has exceeded half a million unique users a month. May 2011 saw the site achieve a total of 521,199 unique visitors, representing year-on-year growth of 158%. also enjoyed over 1.1 million page views in the same period . is part of Imagine Publishing's NowGamer Network, which achieved a total of 671,554 unique users for May 2011 .

"I'm hugely pleased that has reached this impressive milestone," said Editor in Chief Nick Jones, "This traffic number is all the more impressive given that it has been achieved in just a couple of years. However, this is just a marker on the way to becoming a major player amongst UK games websites. We've targeted one million unique users by the end of 2011."

"The newly upgraded site, which launches imminently, will go a long way to helping us achieve this. NowGamer 2.0 will enable the editorial team to provide better, more in-depth games coverage and will incorporate a host of social networking features."

Advertising Director James Willmott added: "NowGamer's 500,000 readers are core gamers: the opinion formers and evangelisers who love nothing more than to talk about their favourite hobby. By advertising with our partners are not only reaching those half a million dedicated gamers, but also the people they influence."

Imagine Publishing is one of the UK's fastest-growing consumer specialist publishers. Formed in May 2005, Imagine now publishes 20 regular print magazines, 30 digital apps on the iPad/iPhone, and 28 websites in the videogames, computing, entertainment, motoring and photography markets. An Imagine magazine is purchased every ten seconds.

Imagine Publishing

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