City of Industry, Calif. - May 25, 2011 - NOX Audio is bringing its audio uprising to this year's Electronic Entertainment Expo (E3) with the help of the Grammy Award-winning artist T-Pain, who will make an appearance in the NOX booth during the convention. One of music's biggest names, T-Pain is now the official spokesperson for NOX's Admiral line of headsets, the highly-anticipated wireless, surround-sound products NOX unveiled at the Consumer Electronics Show (CES) earlier this year.
T-Pain is widely known by music fans thanks to hits such as "Buy U a Drank," "Best Love Song," "Can't Believe It" and "Bartender," as well as for his collaborations with some of music's most popular artists, including Justin Timberlake, Kanye West and Lil Wayne. T-Pain even showed his comedic side, entertaining audiences when he stepped out of the box to collaborate with comedy troupe The Lonely Island. The artist became part of a pop-culture cult classic when his collaboration with Lonely Island, "I'm on a Boat," skyrocketed to success on Saturday Night Live and lit up the internet.
"Music is my life; I'm constantly working with new technologies and products, and I consider myself a tech-savvy guy," said T-Pain. "NOX's Admiral product line is awesome for all types of audio lovers, and the headsets are the kind of thing I would buy for myself."
Featuring Dolby Digital 7.1 Surround Sound and Bluetooth functionality, the Admiral is expected to be a one-of-a-kind headset, peerless in terms of connectivity and usability. NOX also is developing an upgraded model, the Admiral Touch, which will boast both Bluetooth and Wi-Fi capability along with a built-in LCD touchscreen powered by the Android operating system (OS) - a first in the audio industry.
"Bringing T-Pain on board to be an official part of the Admiral launch is a key part of NOX's audio revolution," said Julie Ma, president of NOX Audio. "His legendary status as a performer and in the recording industry overall makes him a perfect match for the Admiral - the most advanced and ground-breaking headset line yet."
The Admiral Touch will support applications and gesture controls to create an immersive gaming and home theater experience. The standard Admiral headset can be upgraded to the Admiral Touch at any time by purchasing an easy-to-install upgrade Touch module.
NOX will feature a working prototype at E3 2011 in the West Hall of the Los Angeles Convention Center, booth 5706, shown by appointment only. NOX's other products, the Specialist, Negotiator and Scout, will be available in listening stations on the show floor. NOX also will host an appearance by T-Pain at E3 on Tuesday, June 7 at 3 p.m. PT in the NOX booth, with guest DJ's spinning at other times throughout the duration of the convention. Qualified press can schedule an appointment to demo the Admiral by contacting Racheal Caswell at Wonacott Communications ( firstname.lastname@example.org).
For more information about NOX and its products, please visit www.nox-audio.com
About NOX Audio
Headquartered in City of Industry, Calif., NOX Audio is committed to making high quality audio experiences more accessible for consumers. Owned by Solteras Incorporated, a developer of leading-edge audio and acoustic products, NOX creates innovative, versatile products with killer sound and revolutionary design. This year at E3, NOX will show off the prototype of the Admiral&Admiral Touch - a surround-sound headset that features an embedded touchscreen powered by Android. The company's first products - the NOX Specialist, NOX Negotiator and NOX Scout - debuted at E3 in 2010. More information on NOX Audio and its line of audio equipment can be found at www.nox-audio.com.
About T-PainGrammy Award-winning and platinum selling artist T-Pain is an American singer-songwriter, rapper, record producer and actor. He began his career as a rapper in the group Nappy Headz. In 2005, on his debut album, Rappa Turnt Sanga, he began to sing, famously using the voice-modification feature now widely known as the "T-Pain Effect." Since the release of his debut album, T-Pain has produced numerous hits. He has had more than 45 top ten songs and 16 #1's in the last five years. In 2008, he won a Grammy with rapper Kanye West for the single, "Good Life," and won another with Jamie Foxx in 2010 for the single, "Blame It." T-Pain is also the founder of the record label Nappy Boy Entertainment, established in 2005. Travie McCoy's debut solo album was released through Nappy Boy Entertainment in association with Fueled by Ramen and Atlantic records.
In addition to his highly successful music career, T-Pain has made his mark on many other areas of the entertainment business. The king of the ringtone, T-Pain has played a vital part in selling more than 60 million ringtones. He has developed an iPhone app, "I Am T-Pain," which uses his pitch correction effect, and is the only artist-featured app to ever hit #1, receiving more than 2.5 million downloads to date. And making his mark in TV and film, he executive produced the cartoon "Freaknik: The Musical," voiced the main character Freaknik and EP the soundtrack for this wildly successful cartoon special. He also appeared in the movie "The Lottery Ticket," has made appearances on television shows such as "The Cleveland Show," and shows no signs of slowing down. T-Pain is now gearing up for the release of his new album, rEVOLVEr, this fall.
# # #