Nyko Joins Forces with Ai Management for European Sales & Distribution

LOS ANGELES - December 20, 2011

Leading gaming peripherals manufacturer Nyko Technologies® today announced a new partnership with Ai Management, who will be representing Nyko across all western European territories. Ai Management, led by industry expert Chris Meredith, has over 20 years’ experience in the European video games marketplace, having worked with such industry giants as Warner Bros. Interactive Entertainment, Glu Mobile, MTV Games and Virgin Gaming. Nyko will be leveraging Ai Management’s considerable sales and distribution capabilities to bring their innovative, critically acclaimed products to European gamers.

“Chris has been integral in the introduction and formation of some of gaming’s most high-profile organizations seeking a strong distribution footprint in Europe—Warner Bros. Interactive Entertainment in particular—and he has led the successful establishment of strong foundations for all of them,” said Brian Dimick, Nyko’s vice president of sales. “Both Chris and Ai Management will be key in ensuring success for Nyko in Europe.”

While working with best-in-class partners to create a focused retail presence with all key retail partners, Ai Management will be leveraging the awareness of Nyko’s brand heritage in the worldwide peripheral marketplace.

“Ai Management is proud to be working with Nyko Technologies and to be able to represent such a strong organization, with a portfolio of highly-recognizable gaming accessories,” said Chris Meredith, managing director of Ai Management. “We look forward to building a successful distribution network across Europe and building upon the very strong foundations of the Nyko brand.”

About Nyko Technologies, Inc.

Nyko Technologies® develops, manufactures and markets innovative peripherals to enhance the digital lifestyle. The company's mission is to deliver products that solve problems and improve user experience for work and play. Nyko specializes in interactive entertainment, computing, consumer electronics, portable audio, as well as online and wireless technologies. The company has distribution through major U.S. and Canadian retailers, along with distributors worldwide. Founded in 1995, Nyko is headquartered in Los Angeles, Calif. Please visit www.nyko.com or call 1-888-444-6956 for more information. 


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