Outfit7's Talking Friends Series of Apps Eclipses 41 Million Downloads In Six Months

For Immediate Release

Palo Alto, CA -- December 22, 2010 --  Outfit7, the developers behind the groundbreaking Talking Friends series of apps for iOS and Android devices, announces they’ve reached a major milestone with 41 million total downloads since the launch of their first app in July 2010. Their phenomenal success has made Outfit7 the world’s leading creator of interactive digital toys for children, as they have dominated the App Store’s Top 10 Free and Paid Entertainment category this year. 

Below are the iPhone App Store rankings for Outfit7’s Talking Friends collection (as of December 20, 2010):

Paid:

Talking Santa #1 Paid Entertainment app, #1 Top Grossing Entertainment app

Talking Larry the Bird #5 Paid Entertainment app

Talking Baby Hippo #6 Paid Entertainment app

Talking Harry the Hedgehog #9 Paid Entertainment app

Free:

Talking Rex the Dinosaur #2 Free Entertainment app

Talking Bacteria John, John,&John #7 Free Entertainment app

Talking Tom Cat #10 Free Entertainment app, #7 Top Grossing Entertainment app

Talking Roby the Robot #17 Free Entertainment app

Each of the Talking Friends apps features a unique and lively, fully animated 3D character that can be poked, tickled, and played with on mobile touch-screen devices. The interactive character repeats everything a user says and unique videos of interactions with the characters can be shared via Facebook, YouTube or email. Outfit7’s Talking Friends collection has created a revolutionary new global trend in the children’s entertainment market, and the millions of views logged by Talking Friends-inspired YouTube videos is proof of the phenomenon.

“It’s a bit overwhelming to think about how many devices we’ve touched in the short time we’ve been around,” says Andrej Nabergoj, CEO of Outfit7.“With that said, we’re still fully committed to pushing the envelope and continuing to give users an experience they are happy to share with others.”

Outfit7’s most popular interactive talking friend, Talking Tom Cat, has generated 19 million downloads on iOS and 8 million downloads on Android. In addition, their most recent app, Talking Santa for iPhone, currently the No.1 Paid App in over 30 countries around the world, was recently featured on NBC's The Today Show. With the current momentum of installs, the company has projected 10 million downloads per month by the end of 2011 and plans to hit the 100 million mark by Q2, 2011.

Promotional codes for review purposes are available upon request for Talking Santa and other paid apps from Outfit7 for iPhone and iPad.

For more information on the collection of Talking Friends, please visit:

www.outfit7.com

Screenshots:

http://img.appular.com/TalkingSanta/talkingtomss1.jpg

http://img.appular.com/TalkingSanta/talkingtomss2.jpg

http://img.appular.com/TalkingSanta/talkingsantass3.jpg

http://img.appular.com/TalkingSanta/talkingtomss4.jpg

http://img.appular.com/TalkingSanta/talkingsantass5.jpg

About Outfit7:

Outfit7 was founded in Ljubljana, Slovenia by a team of 15 dedicated developers, artists, and animators who are committed to creating the next generation of toys for kids. Outfit7 is the world’s leading creator of mobile toys, committed to creating fun and inspiring characters and bringing them to life on mobile touch screens. Outfit7 is currently based in Palo Alto, CA and Slovenia, Europe.

Contact Info:

Cara Anderson

Cara@appular.com

832 875 3526


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