Packard Bell, Official Partner of the 2007 Electronic Sports World Cup

Paris, le 11 juin 2007

Games-Services and Packard Bell have joined forces in creating an unprecedented digital playground in which 750 international gaming champions are expected to show up in Paris from the 5th to the 8th of July for the Electronic Sports World Cup Grand Final (Paris - Exhibition Centre of La Porte de Versailles / Hall 5).

Approximately 350 Packard Bell computers - specifically designed for the event - including the now famous“iPower” with its Watercooling system, an Intel® Quad Core 6600 processor and its NVIDIA® GeForce® 8800 GTS video card will fill the different gaming areas throughout the 12000 sqm of Hall 5.

All this to ensure optimal gaming conditions for the contenders representing 51 countries who will be showing-off their talents and competing for the different titles of World Champion.

Packard Bell will also be supplying the computers found in the Public Access Gaming Areas and the Press Room.

Games-Services / Electronic Sports World Cup

ESWC is a sporting project designed, produced and managed by Games-Services, an European company of events production, communication and computing development, specialized in video games and electronic sports. Since 2000, the video games events and the activities of Games-Services have given rise to the publications of more than 2000 national and international press articles, the production of more than 500 hours of TV reports, and more than 2,000,000 Internet reviews all around the world. Games-Services manage directly all the logistic, marketing and sports sides of the events hosted. Games-Services run all the computing development, hosting and administration of all relevant Internet activities. Games-Services supervise the international Electronic Sports World Cup preliminaries and directly produce the qualifiers in France and the Grand Final.

www.eswc.com/2007 / www.games-services.com

Packard Bell

Operating in Europe since 1991, Packard Bell is one of the leading home PC brands in Europe. As consumers have become more tech savvy and discerning, and the world of personal computers and home electronics have converged, Packard Bell has continued to extend its brand and expand its range of products, which today includes leading-edge desktops, notebooks and digital entertainment solutions (MP3 players, home networking, GPS and storage). Packard Bell’s unswerving dedication to the consumer market is embodied in its recognized ability to anticipate and meet the ever-changing users’ needs.

For more information, please visit www.packardbell.com

Contacts Presse :

Mondial du Gaming / ESWC

Agence Initial 2D

David Heuzé

Tel: +33.1.42.28.28.50

dheuze@initial2d.com

Packard Bell

Agence Hill and Knowlton

Jérome Firon / Elodie Perez

Tel: +33.11.41.05.44.39 / +33.1.41.05.44.53

jerome.firon@hillandknowlton.com

elodie.perez@hillandknowlton.com


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.