PERFECT WORLD ENTERTAINMENT ANNOUNCES OPEN BETA LAUNCH DATE FOR HEROES OF THREE KINGDOMS

FOR IMMEDIATE RELEASE

July 20, 2010 - Foster City, Calif. - Perfect World Entertainment Inc., a wholly owned US subsidiary of Perfect World Co., Ltd. (NASDAQ: PWRD), today unveiled that the Open Beta launch of its free-to-play MMORPG, Heroes of Three Kingdoms, is slated for Tuesday, July 27th. Based on one of the most turbulent era in history, including the famous Battle of Red Cliff, Heroes of Three Kingdoms delivers a high-quality multiplayer experience via various in-game offerings and enables gamers to reshape pivotal moments in Chinese history. Heroes of Three Kingdoms is currently available for closed beta at http://hotk.perfectworld.com.

"The player response to Heroes of Three Kingdoms has been tremendous," said AJ Potter, Product Manager for Heroes of Three Kingdoms. "We are always striving to excite our fans with new games that resonate beyond the traditional RPG experience. By continually looking for ways to make improvement, listening to player feedback, we are ensuring that we fulfill our commitment to deliver our players the best game possible, and we look forward to delivering this amazing piece of history to North American gamers."

Set during the famous Three Kingdoms period in China, Heroes of Three Kingdoms incorporates various character options, a title system, historical instances and robust community features into its fast-paced gameplay. Its Kingdom War system allows players to choose one of Three Kingdoms (Wei, Shu or Wu) and enables players to create guilds, and wage war against one another for territorial gain. The Player versus Player (PvP) system and Battleground features present challenges to users as they hone their polished combat abilities against others to vie for power.

With the Open Beta launch, players will have even more ways to customize the game and further distinguish their look on the battlefield. Heroes of Three Kingdoms' various weaponry options allow players to choose from 18 weapons, and are able to wielding both a primary and secondary weapon, which will help shape and define in-game characters and skill sets. In addition, Heroes of Three Kingdoms' extensive crafting system enables users to obtain key technological advancements to help aid them on the battlefield such as stronger bows, equipment, and armor.

In addition, Heroes of Three Kingdoms' title system offers hundreds of different titles and occupations for players to acquire-each title coming with different benefits. Players can rapidly move up the ranks within the community and gain access to superior equipment, and stronger skill sets via the game's reputation system.

For more information about Heroes of Three Kingdoms, please visit the official website at: http://hotk.perfectworld.com

About Perfect World Entertainment

Perfect World Entertainment, a subsidiary of Perfect World Co., Ltd. (NASDAQ:PWRD), publishes free-to-play online games and provides online services in North America. The Company primarily publishes online games based on the Perfect World proprietary game engines and game development platforms. The Company's releases include "Heroes of Three Kingdoms," "Battle of the Immortals," "Ether Saga Online," "Jade Dynasty" and "Perfect World International," a free-to-play MMORPG which is currently played by millions of people worldwide; and a single-player action-RPG "Torchlight."

CONTACT:

Jason Varden

Perfect World Entertainment

(650) 590 -7728

jason.varden@perfectworld.com 


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