PLANET CALYPSO ANNOUNCES ONLINE AUCTION TO ACQUIRE MASSIVE VIRTUAL SPACE STATION

FOR IMMEDIATE RELEASE

Göteborg, Sweden - December 8, 2009 - First Planet Company, developer and publisher of the largest real cash economy MMORPG, announced today that the online public auction of the Crystal Palace Space Station will begin on December 14th, 2009. The winning bidder will acquire the property deed plus obtain exclusive taxation rights for activities. Crystal Palace is already an extremely popular hunting destination that is in orbit around Planet Calypso.

This auction is the third major property opportunity offered on Planet Calypso. The first auction, for Treasure Island, took place in 2004 and sold for $26,500 USD. Australian gamer, David "Deathifier" Storey recouped his full investment within 12 months and has continued to make a profit. The second, and much larger, auction took place in 2005 when American gamer Jon "NEVERDIE" Jacobs bought a Virtual Space Resort for a record-breaking $100,000 USD. Due to his virtual nightclub and the profits obtained from mining/hunting rights and property sales on the resort, Mr. Jacob's fortune was valued at $1.5 million USD in 2006. Operating profitably from day one the Club NEVERDIE Resort brought in over $50,000 USD in mining/hunting rights alone in its first five months.

The auction will begin on December14th and last until December 28th with an initial opening bid of 1 PED ($.10 USD). To take part in the auction, download the game at the official website, www.planetcalypso.com and create a free account. Once an avatar has been created players can easily enter the world and deposit funds into their account via the game's website or in-game interface. Players can gain access to the auction via the Auctioneer character located in all major towns on Planet Calypso. The winner will own this unique hunting destination with a number of high-level creatures not available anywhere else on Planet Calypso.

First Planet Company is the developer and publisher of Planet Calypso, the largest real cash economy MMORPG in the world. Players have the ability to participate in a unique virtual economy where they only pay for the game when they play, and they can actually make money. It is also the first MMORPG to use CryTek's stunning CryENGINE 2 for amazing graphics and physics. Six years after the initial launch as Project Entropia, the game is now called "Planet Calypso" and its real cash economy is still the mainstay of this MMORPG.

Planet Calypso is a free download available at the game's official website: www.planetcalypso.com.

About First Planet Company

First Planet Company AB is a subsidiary of the MindArk Group. First Planet Company AB develops and markets Planet Calypso, a Massively Multiplayer Online Role Playing Game (MMORPG) based on the Entropia Platform, and is part of the Entropia Universe. Set in a distant future, the planet Calypso is home to an expanding human colony struggling with the natural and economic elements involved in establishing their new civilization.

For more information on First Planet Company (FPC) and Planet Calypso please contact us at the numbers above or go to our website at http://www.planetcalypso.com

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Press Contacts: Frank Campbell David Tractenberg

fc@mindark.com david@tractionpr.com

+46 31 607 362 (310) 453-2050


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