PlayPhone Social Treats Game Developers to Power-UP Party at Game Developers Conference

The event will celebrate the launch of PlayPhone Social (, the cross-platform mobile social gaming destination. Co-sponsoring the event will be OpenMarket (, a leading global mobile transaction hub.

The Power-UP Party will take place at the luxurious Vessel Night Club, located in the heart of San Francisco’s Union Square. Held in conjunction with the Game Developers Conference, the Power-UP Party will treat guests to an open bar, entertainment, live DJ and the opportunity to get a sneak peak at the newly launched PlayPhone Social platform.

Game Developers Conference ( has grown to become the largest gathering of videogame industry professionals where industry breakthroughs and inspiring developments are showcased, making it the perfect place to unveil the PlayPhone Social gaming platform. The Power-UP Party will give attendees more than just an excuse to party, but will offer the ideal forum to network and mingle with game industry leaders who are driving the future of social gaming. 

"Our focus is on fun, innovation and collaboration with the industry’s brightest," says Anders Evju, SVP&GM of PlayPhone Social. "There's a no more appropriate way to celebrate a new social gaming platform than with a great party. We are excited for the opportunity to share PlayPhone Social with all the game developers in attendance. Our new platform reduces the barriers of entry for social game developers into mobile social , while continuing to build better ways to monetize them."

Announced earlier this month, "The 2011 PlayPhone $10 Million Social Power-UP is PlayPhone Social’s unprecedented $10 Million marketing fund for mobile social game developers with original entertainment content aimed at driving the monetization of mobile social games on PlayPhone Social. The effort is committed to executing comprehensive marketing support for mobile social games and entertainment content launched by PlayPhone Social.

For more details about the Power-UP Party and how to attend this exciting event during GDC, contact: and for information about PlayPhone Social visit


Bonnie Moss

Moss PR


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