Qualityindex.com now adds Android coverage, with over 290k independent reviews


For Immediate Release

Bath, UK – 5 th April 2012 – Still giddy from the launch of the iPad Quality Index last month, Steel Media is now on a one-way journey to the stratosphere of excitement with the announcement of the site’s Android counterpart.

As with the iPhone and iPad sections, Android Quality Index focuses on condensing critical opinion from the best sources into one definitive score. It does this by tracking over 345,000 apps and trawling the planet for game and app reviews from the most trusted online and print sources of Android content. At launch, this means more than 290,000 independent reviews already collated using the Quality Index’s unique metric in order to output a single definitive score for each of the 4,500-plus Qi rated Android titles currently on the site.

The resulting ‘Qi score’ is subsequently fed back into the site and run through its various feeds and filters to provide the ultimate aid to app selection – an absolute must, as anyone who has ever tried to navigate Google Play’s maze of 450,000 apps will attest.

In addition to rating apps according to their Qi score, the Quality Index also assigns a Qi value to publishers. One click of a tab and users are offered an instant listing of the most consistent (and most critically acclaimed) content creators. 

By carefully selecting and combining critical viewpoints and organising them in a logical way, the site provides app consumers with an indispensable guide to making their purchasing decisions. (To further help matters, many of the Android apps tracked by Qi also include video trailers – so users can get an immediate sense of whether the app is likely to fulfil their hopes.)

As with the iPhone and iPad Qi sections, you can count on the Quality Index team to keep itself busy by producing Android-specific weekly round-ups, analysis, and rundowns using data generated by the unique Qi ratings – the very latest addition, to run across all formats, is a re-imagined official Top 20 app chart. When combined with the monthly updated Top 10 listings for the finest games and apps (culminating in a round-up for the year), Qi users will have no excuse to ever miss out on essential content for their favoured portable device again.

For all the up-to-date information on which games, apps, and publisher are reviewing best, head on over to the Quality Index: http://android.qualityindex.com


For more information, contact Chris James (chris [at] steelmedia.co.uk)


Notes to editors

About Steel Media

Steel Media is a leading mobile consumer technology publisher based in the UK. With a team boasting over 90 years of experience in consumer and contract publishing, the company currently publishes Europe’s biggest mobile and handheld gaming website PocketGamer.co.uk, which is licensed internationally, the leading mobile games industry portal PocketGamer.biz, consumer friendly mobile entertainment site PocketPicks.co.uk, and leading iPhone video review portal AppSpy.

Steel Media also runs the Quality Index and Free App Alliance, as well as the iPhone Alliance and Smartphone Alliance advertising networks, syndicates content to mobile operators and handset manufacturers, and provides a range of editorial, design and other contract publishing services to a number of leading blue chip brands.

For further information the Pocket Gamer network or Steel Media, contact Chris James: chris@steelmedia.co.uk


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.