Real builds out mobile entertainment business with set of European appointments

21 August, 2007, London, UK - Digital Entertainment Services company RealNetworks, announced today that it has made a number of appointments within its European mobile entertainment business. The changes will see Gunnar Larsén, currently European Director, Mobile Games at Real become Product Marketing Director, Mobile Entertainment while Jeremy Wells and Stefano Tagliapietra join Real’s Mobile Games EMEA unit as Sales Director and Key Account Manager, Southern Europe respectively.

Based in London with RealNetworks since May 2005, Larsén was responsible for driving the RealArcade mobile business in Europe. In his new role, he now assumes broad responsibility for Real's mobile entertainment product marketing and communication strategies in EMEA where he will also serve as an evangelist for the company’s mobile entertainment vision in the region.

Larsén commented:“As the dynamics of the mobile market continue to evolve, we see significant growth opportunities in enabling consumers to enjoy digital entertainment whenever and wherever they want. Real is very well positioned to provision the next generation of digital entertainment on multiple platforms for both consumers and operators alike. I am excited to be moving into this new role which reflects Real’s commitment to the creation and delivery of a compelling experience on mobile covering not only games content but music, video and TV as well.”

Stefano Tagliapietra has a history in the mobile industry having worked since 2004 as Head of Games at France Telecom Group and before that as Account Manager, Business development&strategic alliances, Amena (now Orange Spain). Tagliapietra also has considerable experience of implementing a range of Wap, IVR, SMS and MMS services.

Jeremy Wells comes to Real from Vodafone Group Marketing where as Content Development Manager he helped to communicate Group games strategy across Vodafone’s various operating companies and partner networks. Prior to this Wells helped to define and implement the games strategy for O2 as the mobile operator’s Product Manager (Games). Together, Wells and Tagliapietra will now forge new business growth opportunities for Real’s mobile games content business in key European markets.

"Mr.Goodliving has a solid track record in developing award winning, innovative mobile games of the highest quality and RealNetworks is currently the driving force behind casual gaming on the web in the US and Europe. I'm thrilled to be joining the company at such an exciting time," commented Jeremy.

RealNetworks today works with more than 100 mobile carriers as well as many broadband and enterprise companies enabling mobile TV, video on demand and music streaming services.

For more information, contact:

Karla Geci, RealNetworks: +44 207 618 4029, kgeci@real.com

Lewis Webb, AxiCom (for RealNetworks): +44 208 392 4065, lewis.webb@axicom.com

About RealNetworks

RealNetworks, Inc. is providing ways for consumers to be entertained on any screen (PC,home entertainment system, portable device or mobile phone) anywhere. Its digital entertainment services include RealPlayer, the acclaimed RhapsodyR music service, one of the largest Casual Games destinations RealArcadeR, and a variety of mobile entertainment services offered to consumers by leading wireless carriers around the world.

RealNetworks' corporate information is located at www.realnetworks.com/company.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.