For Immediate Release:
DUNDEE, Scotland— May 6th, 2010— Realtime Worlds, the leading British independent video game developer, has appointed online gaming PR experts, Indigo Pearl, to run the Realtime Worlds studio’s press office and establish a global communications agency network.
London-based Indigo Pearl is recognised as one of the most successful PR specialist agencies in the online gaming sector with a proven track record across print, online, and social media.
As well as heading up the forthcoming press initiative, Indigo Pearl will be working closely with Realtime Worlds’ appointed marketing and distribution partner for APB, Electronic Arts.
“The support for Realtime Worlds from media has been overwhelming, for which the entire team and I extend our warmest gratitude,” said Gary Dale, CEO of Realtime Worlds.“APB has rapidly taken us to a point where we need the additional PR capacity to ensure enquiries and requests about Realtime Worlds’ studio are met. Indigo Pearl’s experience in online games and rapport with press makes them a perfect fit for us.”
Caroline Miller, Company Director, Indigo Pearl, added:“There couldn’t be a more exciting time to be working with Realtime Worlds. We look forward to working closely with Realtime Worlds and its partners to ensure every PR opportunity is explored.”
About Realtime Worlds
Realtime Worlds is one of the largest and most successful independent game developers in the world. Founded in 2002 by Creative Director David Jones with gaming industry veterans Ian Hetherington and Tony Harman, and joined by CEO Gary Dale in April 2009, the company has grown to more than 300 exceptionally talented staff. Realtime Worlds’ experienced teams have a tremendous history of creating some of the world’s bestselling video games, including the global hit franchises‘Lemmings’
and‘Grand Theft Auto’.
Realtime Worlds launched its first title, Crackdown, on Xbox 360 in early 2007. The debut game broke records for demo downloads, sold approximately 1.5 million copies, and won multiple awards including prestigious BAFTA and Develop Industry Excellence awards. Realtime Worlds is currently working on All Points Bulletin ( http://www.apb.com<http://www.apb.com> ), a persistent, online action game with a contemporary urban setting and themed around celebrity, conflict, competition and creativity. In June 2009 Realtime Worlds entered into an exclusive marketing and distribution agreement with EA Partners to bring APB to PC in 2010.
Caroline Miller Peter Oliver
Indigo Pearl Indigo Pearl
+44 (0)20 8964 4545 +44 (0)20 8964 4545