Online registration has now opened for the seventh Develop in Brighton annual game developers’ conference at The conference takes place in the British seaside city on 10-12 July 2012.

Six pass options are available online: one, two and three day passes, which allow entry into all conference tracks on those days, plus Indie and Audio single track passes. Complimentary tickets are also available for entry into the expo, which runs alongside the conference on 11-12 July.

Organiser Tandem Events is also introducing a Super Early Bird rate for 2012, which can save delegates up to £160 if they book before 30 April 2012. The standard Early Bird then takes over until 13 June 2012.   

Attracting just shy of 1,600 attendees from 28 territories within the global game development industry, Develop in Brighton is firmly established as Europe’s leading development conference.  

“Our ethos for Develop is to provide a one stop shop for all sectors of the European game development community and that will be more apparent than ever this year,” commented Andy Lane, managing director, Tandem Events.

“The great thing about Develop is its accessibility and relevance to everyone in the industry. Whether you’re a director of a AAA publisher or the head of a tiny indie studio, we have themed days and tracks that will meet your educational needs and interests. We also have an incredibly broad range of ticket options available starting at nothing and rising to just £525 for an all inclusive three day pass.”

Develop in Brighton includes the following tracks:

Tuesday 10 July Evolve Conference

Wednesday 11- Thursday 12 July Develop Conference, Develop Expo, Indie Showcase and educational track

Thursday 12 July Indie Dev Day and audio track

Notes to editors:

About the Develop Conference:

The seventh Develop Conference will take place at the Hilton Metropole in Brighton, UK, from 10 - 12 July 2012. Last year’s event attracted 1,559 game developers from over 20 different territories. The event is now firmly established as the leading conference in Europe for games developers. Tracks include: Art, Audio, Business, Coding, Design, Education, Evolve, Production and The Den.

Evolve focuses on how to develop games for new and emerging platforms, new technologies and new markets like social and casual gaming. It opens on Tuesday 10 July.

Indie Dev Day the new day-long conference and networking event running alongside Develop is designed for established independent studios, new start-ups, wannabe indies, freelance developers and students. The sessions will complement the Indie Dev Showcase: a dedicated area within the Develop Expo (11 - 12 July) featuring some of the exciting and new indie projects currently under development.

About Tandem Events:

Tandem Events has over 25 years of experience in organising market-leading exhibitions, conferences and events across a number of industry sectors, including Develop and Evolve in Brighton, Evolve in London, Develop in Liverpool, GamesDevMasterClasses, Games:EDU, Games Marketing Forum and Games Grads. 

For more information, please contact:

Charlotte Le Rougetel

T: 020 7269 7900


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