Mumbai, 11 th March, 2013: Reliance Big Entertainment Pvt. Ltd, part of the ADAG Reliance group, announced today that RELIANCE GAMES, its international mobile gaming business, in a bid to expand its global presence has made a strategic entry into the key gaming destinations in the world – Japan and Korea. The company has announced the acquisition of a mobile game development and publishing company in Japan and a mobile game development studio in Korea, thereby augmenting its footprint in the global mobile gaming industry.
The recent ingress of Reliance Games into Japan and Korea will play a pivotal role in the company’s international roadmap. The Japanese and Korean business set-ups give Reliance Games direct access to the two largest mobile gaming markets known to the world. The company aims to adopt a two pronged approach for the new set-ups; while the Japanese and Korean facilities will develop IPs targeted to local consumers, they will in future also be responsible for R&D of multi-player mobile games for the western markets.
Acquisition in Japan : In Tokyo, Japan, Reliance Big Entertainment Pvt. Ltd has through its subsidiary Reliance Big Entertainment Japan Co. Ltd. fully acquired the gaming division of Funnel Japan along with its team and all the IPs under development and has created Reliance Games Japan. The company in Japan will be responsible for development & publishing of games for the local market.
Acquisition in Korea: In Busan, Korea, Reliance Big Entertainment Japan Co. Ltd has bought a majority stake of 51% in the gaming studio Bluesom Inc. As a part of the deal, the company has also acquired a few IPs.
Commenting on the milestone, Manish Agarwal, CEO, Reliance Entertainment Digital said, “Reliance Games, after the success of Real Steel & F1 2011 mobile games globally, has embarked on a journey of expanding its business beyond North America markets. With this acquisition in Japan & Korea Reliance Games has made inroads into the world’s largest mobile gaming markets and looks forward to tap the 5.5 Bln USD & 1.3 Bln USD mobile gaming markets of Japan & Korea respectively. Investment in the development studio at Busan, Korea and in the distribution team at Tokyo, Japan will enable us to develop games for local markets instead of trying to force fit western games in these markets. I have full confidence on teams at Korea and Japan to establish Reliance Games as a very innovative and successful gaming brand.”
Eric Marlow, Vice President of Global Studios, Reliance Games said, “The Company’s expansion into the Japanese and Korean markets is significant and strategic. We see now a clear path that allows us product and development capacity in both countries. We are extremely excited by the new capabilities added to our team and we think our customers will enjoy the games we are preparing for them.”
The company has brought on board Hwa Seok Choi in the role of Chief Revenue Officer for Reliance Games Japan. Commenting on his new role, he said, “It is a great opportunity to be a part of Reliance Games’ global expansion strategy. I am looking forward to the successful games that we will bring to the mobile gaming markets in times to come.”
On partnering with the Reliance Group, Hojin Song, CEO of Bluesom Inc. said, “It’s a pleasure to partner Reliance Games in its phase of expanding global presence. I am certain that together we will be able to effectively cater to the mobile gaming markets globally.”
Reliance Games will be launching 3 games in the ‘social card game’ and ‘real time strategy game’ categories, on feature phones and smart devices in the next 3 quarters in Japan and Korea. Apart from these new games Reliance Games will also be launching its Hollywood IP based games localized for these markets.
Reliance Games’ experience and expertise in creating innovative and cutting-edge gaming content reflects in its current roster of game IPs, which sport some of the best brands from across the world – Codemasters, GLU, Turner, Warner Bros, Playboy, 24Mas, Nokia, Samsung, etc. The company has also created mobile games for some of the best known international IPs like Real Steel, Total Recall, F1 2011, Mirror Mirror, Electric City, etc.
Reliance Games is a leading publisher and developer of mobile games. The company is the international gaming division of Reliance Big Entertainment Pvt. Ltd. that also comprises of entities like Dreamworks, SKG, IM Global and Codemasters. Reliance Games is driving the company’s foray into the media and entertainment space.
Currently operating game development studios in India and Korea, a game publishing company in Japan and a sales and distribution office in the USA, Reliance Games creates games primarily for the iOS, Android, and feature phone platforms. Millions of players are currently playing games developed by the studio, which include two recent releases - ‘ Real Steel’ and ‘F1’- both games offering engaging interactive experiences to the consumer. You can find Reliance Games through Apple's App Store, Google Play, and through your mobile carrier's marketplace.
Reliance Games specializes in branded IP’s for leading Hollywood and Bollywood studios like DreamWorks Production, Tom Hank’s Playtone, Warner Bros, Excel Entertainment, FoxStar Studios and Big Pictures etc. with titles like ‘Real Steel’and & ‘Total Recall.’ Games based on sports IPs such as the ‘ICC World Cup’ & ‘F1’ have also been developed by Reliance Games.
The company’s portfolio of games so far has more than 600 games for about 2000 devices across various operating systems like iOS, Android, Windows etc.
Reliance Games’ experience and expertise in creating innovative and cutting-edge gaming content reflects in its client roster, which sports some of the best brands from across the world – Codemasters, GLU, Turner, Sony Pictures, Warner Bros, Playboy, DreamWorks Studios, 24Mas, Nokia, Samsung, Apple etc.
Distributed across the US, Europe, South Africa, Australia, the Middle East, and Asia, Reliance Games’ content can be accessed through 80 leading networks across 40 countries as well as global AppStores. (The content is available on leading networks like Airtel, Vodafone, BSNL, TATA Docomo, M1, MTNL, Dialog Telekom, Reliance Mobile World, Telstra, Tele2, TIM, O2, Virgin Mobile, KPN, Telia, 3, Telefonica, Optimus, and Telenor.)