RISING STAR GAMES ANNOUNCES NEW DISTRIBUTION CHANNEL IN ITALY

14th September 2009 - Rising Star Games today announced a new partnership with Cidiverte S.p.a, providing a renewed focus on the company’s product and respected brands throughout Italy.

“The announcement of this new partnership marks the beginning of an exciting new period for the company as our international partners provide the leverage to take or business to new levels.” commented Rising Star Games managing director and COO Martin Defries; further adding“In Italy we have found a partner that has an unrivalled record in the brand space we have championed in the games market through our Home of Japanese Games positioning.”

Commenting on the appointment Ben Chalmers-Stevens, international commercial manager at Rising Star Games applauded Cidiverte S.p.a’s understanding and commitment to the company’s products and brands.“Italy has become a key market for Rising Star Games and in Cidiverte S.p.a, we have found a partner that really understands our product and philosophy and who, crucially, has the market strength, consumer focus and reach to represent our diverse products through the key season ahead and into 2010.”

For Cidiverte S.p.a, Managing Director Pietro Vago was equally enthused about the new agreements:“As a Japanese culture fan, whose language and philosophy have captivated me for years, I’m excited to represent in Italy‘The Home of Japanese Games’. We believe that these games have great potential, and we will do our best to make the most of them.”

For further information please contact:

Yen Hau or Tyrone Walcott (Rising Star Games)

yen.hau@risingstargames.com

tyrone.walcott@risingstargames.com

France - Namco Bandai Partners

Emilie Berndt

eberndt@namcobandaipartners.com

Germany - Koch Media

Sabrina Breuss

s.breuss@kochmedia.com

Spain - Namco Bandai Partners Iberica

Helena Careaga

hcareaga@namcobandaipartners.com

Italy - Cidiverte

Giovanna Cosentino

gcosentino@cidiverte.it

Sweden&Denmark - Bergsala

Patrik Johansson

patrik.johansson@bergsala.se

Norway - Bergsala

Kirsti Danielsen

kirsti.danielsen@bergsala.no

Benelux - Cld Distribution

Philippe Coopmans

philippe@cld.be

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About Rising Star Games

Rising Star Games Limited is a video games publisher for Sony PSP™, Nintendo DS™ and Wii™ plus PlayStation®2 in the PAL territory. A joint venture between Japanese publisher/developer Marvelous Entertainment and long standing Nintendo Nordic distributor Bergsala AB, RSG is now in its fifth staggeringly successful year of trading and has published more than 40 titles across Nintendo and Sony platforms, including the worldwide hit series Harvest Moon alongside the renowned No More Heroes and the critically acclaimed Little King’s Story. For more information please go to www.risingstargames.com

About Cidiverte

Cidiverte is a fully-fledged distribution company providing thorough services to support the products in every phase of their life cycle. The company provides marketing, trade marketing and PR activities designed ad hoc for each product, a sales department with twenty years of experience in the sector and a highly technological logistic service, thanks to a completely automated pick-pack-ship system. Cidiverte has the exclusive distribution rights of big publishers such as NCsoft and Rising Star Games and the non-exclusive distribution of worldwide known giants like Nintendo (preferred distributors), Take 2, Electronic Arts, Warner Bros and BD&A. Cidiverte is ISO 9001:2000 certified, an important international recognition for the quality of the organisation of production services.

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About Rising Star Games

Rising Star Games Limited is a video games publisher for Sony PSP™, Nintendo DS™ and Wii™ plus PlayStation®2 in the PAL territory. A joint venture between Japanese publisher/developer Marvelous Entertainment and long standing Nintendo Nordic distributor Bergsala AB, RSG is now in its fifth staggeringly successful year of trading and has published more than 40 titles across Nintendo and Sony platforms, including the worldwide hit series Harvest Moon alongside the renowned No More Heroes and the critically acclaimed Little King’s Story. For more information please go to www.risingstargames.com

About Cidiverte

Cidiverte is a fully-fledged distribution company providing thorough services to support the products in every phase of their life cycle. The company provides marketing, trade marketing and PR activities designed ad hoc for each product, a sales department with twenty years of experience in the sector and a highly technological logistic service, thanks to a completely automated pick-pack-ship system. Cidiverte has the exclusive distribution rights of big publishers such as NCsoft and Rising Star Games and the non-exclusive distribution of worldwide known giants like Nintendo (preferred distributors), Take 2, Electronic Arts, Warner Bros and BD&A. Cidiverte is ISO 9001:2000 certified, an important international recognition for the quality of the organisation of production services.

 


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