SEGA SECURES ACTORS CHRIS HEMSWORTH AND TOM HIDDLESTON TO STAR IN THOR: GOD OF THUNDER

FOR IMMEDIATE RELEASE

LONDON&SAN FRANCISCO (December 2 nd, 2010)– SEGA ® Europe Ltd. and SEGA ® of America, Inc. today announced that Thor™: God of Thunder will feature the voices of Chris Hemsworth and Tom Hiddleston. In addition to their voice over roles, the new upcoming video game offers both actors’ likenesses and marks Thor’s first standalone appearance in a video game.

“Bringing in Chris and Tom to star in Thor: God of Thunder gives us AAA talent that will create a truly cinematic interactive experience,” said Gary Knight, Senior Vice President of Marketing at SEGA Europe and SEGA America.“Mighty Thor and the trickster Loki will face off with real emotion while giving fans visual and vocal continuity between the video game and film adaptations of the Marvel franchise.”

Thor: God of Thunder will delve deep into the heroic tales of the Thor universe. Eisner Award-winning writer and lead Thor comic book author Matt Fraction brings authenticity to the narrative as a story consultant, and elevates the story beyond the comic and movie universe throughout the video game. Players will take on an array of ancient enemies and beasts from the many worlds of Norse mythology by using different battle strategies and elemental powers. The sacred Mjolnir, Thor’s legendary hammer, will allow players to command the powers of the storm: wind, thunder and lightning. By earning Valor in combat throughout the game, players will also be able to select from a wider range of abilities, acquire new attacks, powers and upgrades.

Thor: God of Thunder is scheduled for release in spring 2011 on all major platforms.

Australian actor Chris Hemsworth played the role of George Kirk in the 2009 Star Trek film before portraying Thor in SEGA’s upcoming game and the Thor and The Avengers film adaptations from Marvel Studios. He has also appeared in a variety of TV roles and in A Perfect Getaway and Ca$h among other films.

Tom Hiddleston graduated from the Royal Academy of Dramatic Art and has gone on to star in a number of critically acclaimed television productions including Return to Cranford and Wallander. He has also received universal praise on stage in a number of roles including a hugely successful production of Shakespeare's Othello alongside Chiwetel Ejiofor and Ewan McGregor, and an Olivier Award-winning performance in Cymbeline. In addition to voicing the role of Loki in Thor: God of Thunder, he plays Loki in the upcoming Thor film adaptation from Marvel Studios and in 2011 will also star in Woody Allen's Midnight in Paris and Steven Spielberg's War Horse.

For more information, please visit the official site at www.sega.com or to download screenshots, videos and art, please visit www.sega-press.com .

About SEGA Europe Ltd.:

SEGA ® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA ® Corporation, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Europe. SEGA Europe’s web site is located at www.sega.com

About SEGA of America Inc .:

SEGA ® of America, Inc. is the American arm of Tokyo, Japan-based SEGA ® Corporation, a worldwide leader in interactive entertainment both inside and outside the home.  The company develops, publishes and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Computer Entertainment Inc.  SEGA of America’s Web site is located at www.sega.com

About Marvel Entertainment

Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world's most prominent character-based entertainment companies, built on a proven library of over 8,000 characters featured in a variety of media over seventy years.  Marvel utilizes its character franchises in entertainment, licensing and publishing.  For more information visit www.marvel.com

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© 2011 MVLFFLLC. TM&© 2010 Marvel Entertainment, LLC&subs.

  


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