Vienna, 29. April 2009
The sudden and unmissable beginning of spring this year perfectly coincided with the climax of the 2009 Ski Challenge season. The 5th consecutive season simply served to underline a true success story. The highest praise around for the graphical upgrades, eight participating nations, nine license partners and 260 million online-runs by registered players alone.
Since the launch of the world’s biggest ski race back in winter 2004, Ski Challenge accumulated almost six million users and almost one billion online-races have been completed!
A total of eight countries (one more than last year) were on board for the launch of Ski Challenge 09. Alongside Austria, television networks and media partners from Germany, Switzerland, Norway, Slovenia, Croatia and for the first time from France and Italy licensed the popular free game. As has been the case in the past, most of the gamers were located in the German-speaking countries. A range of high-profile advertising partners were again involved internationally, including household names such as Audi, Canon, Tipp3, Swisscom, Kronen Zeitung, Uniqa, Raiffeisen, German Wings and Red Bull.
Ski Challenge continues to set standards in the quality of games financed by IGA (In-Game Advertising) worldwide. With the new generation of Greentube’s fully dynamic IGA system set to be launched for the 2010 season, this will again increase the value of the products for media partners and advertisers.
“We are overwhelmed with the ongoing success of our flagship game,” says Eberhard Dürrschmid, CEO of Greentube.“We continuously strive for cutting-edge technology and leadership in the branch of high quality, free-to-download games, and maximum reach for our partners. We are very much excited about what we have in store for the future.”
Greentube AG, located in Vienna, Austria, is among the leading developers and providers of skill games for the Internet, mobile devices, and iTV. Moreover, the company has caused an international frenzy in recent years with its free 3D download games and with its cross-media formats for the PC and TV.
Founded in 1997 and owned by a majority stake the 80-employee-strong company has since delivered a collection of well-know portals and gaming websites using skill gaming technology. Greentube is expanding globally, the focal point being the development of individual gaming portals that match the look and feel desired by their customers.
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