FOR IMMEDIATE RELEASE
Siggraph 2012 - Aug 6, 2012 - Southpaw Technology, a leading developer of production asset management (PAM) technology for digital content creators, announced today that it has released its technology under the Eclipse Public License, an OSI (Open Source Initiative) approved open source license. Effective immediately, any team, studio, department or enterprise creating digital content can download TACTIC for free and start using it to manage their assets, projects and creative workflow. The Company will continue to offer support packages,
professional services and commercial licenses to entities who prefer or
require such licenses. The open source version of TACTIC can be downloaded
"It's time to re-think how companies approach asset management, project
management and workflow," said Gary Mundell, CEO of Southpaw Technology.
"TACTIC is now being used across multiple industries, where every company
has its own unique workflow, and needs a foundational product like ours to
streamline that workflow. We are aware that removing the restrictive
licensing fees is a win-win for everyone. Without upfront costs, customers
can gain access to a very mature and very flexible production asset
management solution that they can adapt to their internal toolset and
processes, without any restrictions. And if those companies need assistance,
they can come to the TACTIC experts, us."
The open source code will initially be available from Southpaw Technology in
a new product called TACTIC TEAM. Downloadable from Southpaw's site, TACTIC
TEAM is a desktop version of TACTIC that is ideal for smaller teams and for
the evaluation of TACTIC's core features. Once users get accustomed to
TACTIC TEAM, they can upgrade to the more robust TACTIC ENTERPRISE with or
without assistance from the Southpaw support staff.
Southpaw Technology has produced a handful of tutorial videos to get new
users started, as well as launched a community forum where users can share
information, code, add-ons, and insights. Southpaw will continue to offer
commercial licenses to any company, educational institute and governmental
agency who so desires them. In addition, Southpaw will maintain it's Premium
Support and Professional Services offerings for those companies that require
assistance in customizing TACTIC to their specific environment.
To download the open source version of TACTIC TEAM, visit:
<http://www.southpawtech.com/opensoice.> www.southpawtech.com. For more
information about TACTIC, please email <mailto: firstname.lastname@example.org>
About Southpaw Technology Inc.
Southpaw Technology provides production asset management solutions to the
media & entertainment and enterprise markets. Available via commercial or
open source licensing as a web-based solution for Mac OSX, Windows and
Linux, TACTIC combines all the asset and production management functionality
teams, departments and companies need to keep digital productions on track
and on budget, including asset management, project management, workflow
management and communication tools. Customers include Procter and Gamble,
Lockheed Martin, Saatchi and Saatchi LA, Nissan North America, Astral Media,
Legend3D, GENER8, 2G Digital, Inhance Digital, ToonBox Entertainment, and
many more digital content creators. For more information, please visit