Start a Band and Rock the World with Rock Band Exclusively* on Xbox 360™

LONDON - 2nd June 2008 - This weekend, at a beachside event in Ibiza‘Xbox 360 Presents Rock Band Live’ was launched. The promotion allows music fans in France, Germany and the U.K. to Start a Band and Rock the World with Rock Band, a new video game available only on Xbox 360 this summer! Those who give stellar performances on Rock Band could win a rock star lifestyle: living it up VIP style in Ibiza with a week’s holiday at the Ibiza Rocks Hotel.

Rock Band is available exclusively on the Xbox 360 console this summer and is going to be the season’s biggest hit! The game takes the music videogame genre to new heights of enjoyment as music lovers and would be band superstars get access to their favourite artists across the generations from every genre of rock. With an endless supply of digitally distributed content downloaded over Xbox LIVE the game brings together friends and family and challenges players to tour for fame and fortune by mastering lead/bass guitar, drums and vocals.

Xbox 360 Presents Rock Band events will be held in a number of different locations in U.K., France and Germany. Fans will have the opportunity to perform songs on Rock Band from a variety of artists including David Bowie, The Clash, Jet, Radiohead and Garbage. Those who give outstanding performances on Rock Band will make it to the wall of fame on www.xbox.com/rockband with the winners, chosen by MTV and celebrity judges Maximo Park, living like VIPs in Ibiza.

Paul Smith, frontman of Newcastle’s finest export and Xbox 360 Presents Rock Band Live judge explains what they will be looking for when picking the winners:

“All the best rock bands have got amazing star quality and whilst they’ve got to play their instruments well they’ve also got to have the showmanship to excite a crowd. From outrageous outfits and haircuts to amazing postural performances we are looking for a group who give us all of this and more on top!”

Maximo Park have been rehearsing furiously for a tour of Europe’s summer music festivals are big fans of Rock Band, performing David Bowie’s Suffragette City at the Xbox 360 Presents Rock Band Live event. The band’s track“Girls Who Play Guitars”, taken from their highly acclaimed album Our Earthly Pleasures, will be available to download and play with Rock Band from Tuesday 10th of June 2008:

“We have an Xbox 360 with Rock Band installed in our rehearsal studio in Newcastle and it’s great for thrashing out some amazing songs,” explains Paul.“We can’t wait until our fans can do the same with Girls Who Play Guitars.”

Rock Band’s amazing offering of over 70 songs to date is available for purchase and to download from Xbox LIVE. New songs will be made available for download on a weekly basis. Full-length albums such as Judas Priest’s Screaming for Vengeance and The Cars self titled album are also available on Xbox LIVE as digitally distributed game levels.

Chris Lewis, Vice President of Xbox 360 Europe concludes:

“Rock Band on Xbox 360 is going to be the biggest game of the summer. It makes rock stars of you, your friends and family, bringing them together to compete not just for high scores but for the‘stage floor’. With the launch of Xbox 360 Presents Rock Band Live promotion we hope everyone will have a chance to feel like a star, even if only for five minutes.”

-Ends-

For press information please contact:

Nik Thakkar / 020 7208 7287 / nik_thakkar@jcpr.com

Seema Parmar / 020 7208 7201 / seema_parmar@jcpr.com

Notes to Editors

About Xbox 360 Presents Rock Band

Xbox 360 Presents Rock Band events will be held in a number of different locations in the UK, France and Germany. Fans will have the opportunity to perform songs from a variety of artists including David Bowie, The Clash, Jet, Radiohead and Garbage.

Performances will be filmed with the best being loaded onto Xbox.com. Maximo Park and MTV will choose the finalists from the UK, three from France and three from Germany winning a week of VIP treatment in Ibiza* which includes:

· Return flights to Ibiza, leaving on the 7th of September and returning on the 14th of September

· VIP transfers to and from the airport to Ibiza Rocks Hotel

· Seven nights B&B accommodation at the Ibiza Rocks Hotel

· Tickets to the Xbox Weekender gigs and Ibiza Rocks closing party

·£200 (or Euro equivalent) spending money per person

*Terms and Conditions Apply.

About Xbox 360™

Xbox 360 is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox LIVE online gaming network and unique digital entertainment experiences that revolve around gamers. Xbox 360 has a catalogue of more than 160 high-definition games and is available in 37 countries. More information can be found online at http://www.xbox.com/xbox360.

About Xbox LIVE™

Xbox Live is the first and most comprehensive unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects millions of members across 25 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos and TV shows as well as new game levels, characters and vehicles for all their favourite retail games.

About Microsoft

Founded in 1975, Microsoft (Nasdaq“MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Microsoft, Xbox LIVE, Xbox 360 and Xbox are either registered trademarks or trademarks of Microsoft Corp. in the United States and/or other countries.

The names of actual companies and products mentioned herein may be the trademarks of their respective owners.

* Exclusive on Xbox 360 throughout the summer only.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.