Straandlooper Animation appoints Boom!

9th May 2011 One of theUK’s leading animation studios and digital developers has appointed consumer and entertainment specialists Boom! with a PR brief to build the company’s corporate profile.

Northern Ireland-based Straandlooper Animation has appointed the agency to raise awareness of the studio around several key product launches in it’s portfolio as it seeks to gain recognition as one of the UK’s leading independent animation studios.

Straandlooper develops and produces content across a range of digital media. The studios’ self-developed franchises include HECTOR; Badge of Carnage, a hit iphone game recently released across multiple platforms, children’s animation series Lifeboat Luke and animated poems Small Tragedies

Richard Morss, joint Managing Director at Straandlooper Animation said:“ As our character portfolio become more successful and well-known we are seeking to ensure that Straandlooper’s corporate profile is also increased. Boom! showed a great understanding of our business and the ever evolving nature of our marketplace– we’re looking forward to becoming more than Northern Ireland’s best kept secret.

Justin Crosby, founder of Boom! said “Straandlooper Animation are a real creative force at the cutting edge of development and production of digital media. We’re looking forward to helping tell their story and bringing them the attention they deserve”.


For more information about Boom! and Straandlooper Animation and images

please contact Justin Crosby on 0208 237 4613 or  @boomdialogue


About Straandlooper Animation

Straandlooper was set up in January 2008 to originate produce and sell IP in digital animation. The studio’s mission is to take advantage of the fluid an evolving global marketplace for animation and the availability of multiple distribution platforms to build a truly independent content creation company selling its product where possible direct to the consumer. This rationale has been applied to the products developed by Straandlooper to date; the Spotisodes developed as apps from the Lifeboat Luke episodes, the collection of short lifestyle disasters’ that is Small Tragedies, and the publication of the Hector: Badge of Carnage game, recently released on iphone, Mac and PC.

About Boom!

Boom! is a PR and creative communications consultancy. Established in 2009, the agency offers marketing and communications solutions to consumer and entertainment brands. From media relations to event management, strategic consultancy to social media outreach and most points in between, Boom! is dedicated to creating innovative consumer communications campaigns for clients including Future Publishing, Wells&Young’s and dtp entertainment. The Boom! team has years of experience working with some of the world’s biggest brands and entertainment franchises and using this knowledge we are committed to delivering high quality and high value communications solutions for our clients. Visit us at   

Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at