THE BIG BALLS ARE BACK IN WIPEOUT: IN THE ZONE, AVAILABLE TODAY ON KINECT FOR XBOX 360

SANTA MONICA, CA– JUNE 16, 2011 — Activision Publishing, Inc. (Nasdaq: ATVI) and ABC Entertainment Group today announced that Wipeout: In The Zone is now available on Kinect™ for Xbox 360®.  Just in time for the summer season of ABC’s hit show, Wipeout: In The Zone brings the same hard-hitting fun into living rooms across America as only Kinect for Xbox 360 can.

Wipeout: In The Zone offers brand new courses that are even more extreme than before. Tons of new obstacles including the Kinect-optimized punching copycat pose boards and power pumps, plus old favorites like Big Balls and Sucker Punch, will test player’s limits in crazy and zany ways. Sure, the goal may be to complete the course but the best part will always be the over-the-top, mind blowing wipe outs!

Up to four players can participate in the fun-for-the-whole-family party mode, complete with instant replays and close-ups of the best wipe outs. When not running the course, players can wreak havoc on the participating contestant by hurling paintballs from the sideline.  Players have the ability to import and play as their own Xbox LIVE® online entertainment network avatars or as one of the predesigned ones. Hilarious commentary throughout the game is provided by the always entertaining Wipeout hosts John Anderson, John Henson and Jill Wagner.

“After the success of the first Wipeout title, we are more than thrilled to be bringing another Wipeout video game to the interactive world, and this time exclusively for Kinect,” said Nicole Armstrong, Activision Publishing.“ Wipeout: In The Zone utilizes technological advances in gaming to break down the living room walls and put gamers into a truly authentic recreation of thrilling television.”

Matt Kunitz, Creator and Executive Producer of Wipeout, added, "When we created Wipeout, we always felt it would make a great video game. It's exciting that the latest advances in technology allow players to physically run the Wipeout course."

“We are thrilled to be continuing our successful relationship with ABC and Activision,” said David Goldberg, Chairman of Endemol North America.“Not only is this new‘Wipeout’ game filled with even more humor, spills and thrills, but now the entire family can play interactively with the new full motion capabilities. This game introduces a new level of excitement for‘Wipeout’ fans of all ages to play.”

Wipeout: In The Zone on Kinect for Xbox 360 is available now for MSRP of $49.99. This game is rated“E10+” for Everyone 10 and older by the ESRB. Wipeout returns for a new summer season this summer on ABC, Thursdays 8/7c. For more information, please visit www.activision.com.

About ABC Entertainment Group

ABC Entertainment Group develops and produces compelling programming for broadcast on ABC, as well as across television and digital platforms. The successful partnership between ABC Studios and ABC Entertainment has delivered some of the most successful, talked-about and evolutionary series on television today, including "Desperate Housewives," "Grey's Anatomy," "Lost," "Modern Family" and "V."

About Endemol USA

Endemol USA is a leading producer of television and digital programming specializing in unscripted and scripted genres for network and cable television. The company produces the hit shows“Wipeout,”“Extreme Makeover: Home Edition,”“Deal or No Deal,” and“Big Brother.” Endemol USA is a division of the Endemol Group, a leading international content developer, producer and distributor of television and online programming. The company, headquartered in the Netherlands and the UK, has subsidiaries and joint ventures in 26 countries, including the major European markets, the U.S., South Africa, Argentina, Brazil, Mexico and Australia. Endemol is owned by a consortium consisting of Goldman Sachs Capital Partners, Mediaset Group and Cyrte Group. For more information, please visit http://www.endemolusa.tv. Endemol is a privately held company.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

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©2011 Activision Publishing, Inc. Activision is a registered trademark of Activision Publishing, Inc. Kinect, Microsoft, Xbox, Xbox 360, Xbox LIVE and the Xbox logos are trademarks of the Microsoft group of companies and are used under license from Microsoft. All other trademarks and trade names are the properties of their respective owners. All other trademarks and trade names are the properties of their respective owners. All rights reserved.

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Rob Fleischer

Sandbox Strategies

212-213-2451

rob@sandboxstrat.com

  


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