The Granddaddy of all Farm Games Moves to New Platforms

Alexandria, VA– Before there was Farmville, Farm Town, Barn Buddy, Ranch Rush or any of the other clones that came after it, software developers from Alawar Melesta in 2006 came up with a unique game play genre where players could help a lonely farmer turn a run-down farmstead into a rich, flourishing agricultural complex.. Farm Frenzy and the entire farm game boom was born. Three years later the Farm Frenzy franchise continues its steady growth by expanding its popular Farm Frenzy 2 title to the iPhone, iPad and Macintosh platforms.

“The Mac devices have never been the first choice for hardcore gamers”, said Kirill Plotnikov, VP of Publishing for Alawar Entertainment,“but casual games are different. Farm Frenzy 2 has been a huge success for the PC gaming enthusiast and we get requests almost daily to bring the game to other platforms.”

The Farm Frenzy series has spawned three primary titles (Farm Frenzy 1-3) and three add-on games including Farm Frenzy 2 : Pizza Party, Farm Frenzy 3: American Pie and Farm Frenzy 3: Ice Age. This is also the second of the series to be ported to the iPhone platform, with the first . Farm Frenzy occupying the top sales spots in several markets; in the U.K., it was among the top three best-selling applications, and it came in first in several markets in Eastern Europe and Asia. On the U.S. App Store, Farm Frenzy became one of the top 20 most popular applications overall.

Farm Frenzy 2 expands on the series with:

• Five kinds of store products

• Four varieties of animals

• Four types of marauding bears

• 12 structures with three types of upgrades

• 16 types of products for manufacturing

• 17 hilarious gags

• 19 trophies

In 2009, Farm Frenzy 2 received the prestigious iParenting Media Award, which recognized the title as the best computer game for families and children.

Farm Frenzy 2 is available for the iPhone or iPod touch for $2.99 and can be found listed in the iTunes app store under Arcade and Simulation games. The app is rated 4+ and is compatible with OS version 3.0 and higher.

About Alawar Entertainment

Founded in 1999, Alawar Entertainment specializes in the development, publication and distribution of casual games, reaching audiences in over 60 countries worldwide. The company is the leading distributor of casual titles in Eastern Europe and has published more than 200 casual PC games globally, including some of the industry's leading downloadable series like Farm Frenzy®, Craze® and The Treasures of Montezuma®. Alawar recently extended its offerings onto the iPhone™, PLAYSTATION® 3, Nintendo DS™ and Mac® gaming platforms, and in 2010 plans to enter the social games and MMO markets as well as expand onto other leading-edge platforms. Visit www.alawar.com for more information.

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Contacts:

Tatiana Chernova

Director, Marketing Communications and PR

Email: pr@alawar.com

Phone: + 7 913-905-55-43

Aaron Watkins

Appency PR&Marketing for Alawar in North America

Email: aaron@appency.com

Phone: +858-945-1465


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