The Green Flag Waves as“Forza Motorsport 4” Enters the Race in Autumn 2011

LONDON– 13 December 2010– Fire up your Xbox 360 and brace yourself for the most anticipated racing game of 2011. As part of the annual Video Game Awards on SPIKE TV, Microsoft gave a thrilling first glimpse at what’s in store for gamers next year, announcing the highly anticipated arrival of Turn 10 Studios’“Forza Motorsport 4” in Autumn 2011.

The definitive racing game of 2011,“Forza Motorsport 4” will bring together genre-defining, controller-based racing, the power and freedom of Kinect, and content from leading brands like“Top Gear” to create an automotive experience unlike anything before it.

“Forza Motorsport 4” will be the most expansive and vividly realistic automotive experience across any console, bringing you closer to the edge than you’ve ever been before. Through the power of Kinect, players will be able to step through the TV screen and jump into the driver’s seat while the engaging controller-based experience will let you take on the bone-jarring physics, unparalleled levels of customisation, and rosters of dream cars and tracks. Offering game-play that will electrify racing fans and excite car lovers and novices alike, the highest-rated racing franchise of this generation returns in Autumn 2011.

For fans looking for the best racing experience available today, the“Forza Motorsport 3 Ultimate Collection” for Xbox 360 is in stores now and includes the award-winning racing title, all previously released Game Add-ons, and the Koenigsegg CCX, LEXUS LFA, and Mercedes Benz SLS-AMG supercars as part of the“Stig’s Garage Car Pack.” Owners will also receive a special 90-minute video compilation featuring“Top Gear” hosts Jeremy Clarkson, Richard Hammond and James May, as well as an exclusive Xbox LIVE“Top Gear” premium dashboard theme.

For press only (please do not publish the URL): For assets and .wmv videos from“Forza Motorsport 4,” please visit http://edelmanadmin.psni.com/public.

-ENDS-

For consumer media enquiries, please contact:

Rebecca Rippin / 020 3047 4018 / rebecca_rippin@jcpr.com

Baz Singh / 020 3047 4024 / baz_singh@jcpr.com

For specialist media enquiries, please contact:

Dominic Carey / 01189 095334 / v-docare@microsoft.com

About Xbox LIVE

Xbox LIVE is the online entertainment service for your Xbox 360, connecting you to an ever-expanding world of games, movies, TV, music, sports and social entertainment. Xbox LIVE lets you play the best games, enjoy the largest on-demand library on any console, listen to millions of songs and share the fun with friends around the world. This holiday season, Xbox LIVE will come to Windows Phone 7 and put the power of connected entertainment in the palm of your hand. Xbox LIVE is also the exclusive home of controller-free online entertainment through Kinect, making your Xbox 360 more intuitive and interactive than ever before. With an active community of 25 million people across 35 countries, Xbox LIVE provides you with instant access to the entertainment you want, shared with the people you care about. More information about Xbox LIVE can be found online at http://www.xbox.com/live.

About Xbox 360

Xbox 360 is a premier home entertainment and video game system. This November, with the addition of Kinect, Xbox 360 will forever transform social gaming and entertainment with a whole new way to play— no controller required. Xbox 360 is also home to the best and broadest games as well as the largest on-demand library of music, standard- and high-definition movies, TV shows and digital games, all in one place. The entertainment centre of the living room, Xbox 360 blends unbeatable content with the leading social network of 25 million Xbox LIVE members to create a limitless entertainment experience that can be shared at home or across the globe. More information about Xbox 360 can be found online at http://www.xbox.com.

About Microsoft

Founded in 1975, Microsoft (Nasdaq“MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Note to editors: For more information, news and perspectives from Microsoft, please visit the Microsoft News Center at http://www.microsoft.com/news. Web links, telephone numbers and titles were correct at time of publication, but may have changed. For additional assistance, journalists and analysts may contact Microsoft’s Rapid Response Team or other appropriate contacts listed at http://www.microsoft.com/news/contactpr.mspx.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.