THE MATRIX ONLINE ANNOUNCES BUDDY REWARDS PROGRAM

*** MEDIA ADVISORY ***

WHAT: The Matrix Online Buddy Rewards Program

From July 25, 2007, through August 31, 2007, The Matrix Online (MxO) is offering its players the opportunity to bring up to five buddies into the Matrix with the MxO Buddy Rewards Program. Players will have the opportunity to invite their friends to "Take the Red Pill" and join The Matrix Online for up to 14 consecutive days.

Players who are opted in will receive a key that offers a trial of up to 14 consecutive days to enter The Matrix Online and become part of the continuing story of the Matrix. Trial Account Buddy Keys are only good until 11:59 PM Pacific Daylight Time on August 31, 2007, so time is limited for those who wish to join. Connect with friends right away and Jack In!

At the conclusion of the 14-day trial period if a player’s friend wants to continue playing MxO, they can transition their trial account to an active subscription by entering a valid credit card or an official SOE game card onto the account. Trial keys only work for new accounts, so players need to make sure that the friends they refer do not have an existing account for The Matrix Online or an active Station Access account.

Take the Red Pill! Jack in!

WHEN: July 25, 2007– August 31, 2007

WHERE: TheMatrixOnline.com

WHO: About Sony Online Entertainment

Sony Online Entertainment LLC (SOE), a recognized worldwide leader in massively multiplayer online games, with hundreds of thousands of subscribers around the globe. SOE creates, develops and provides compelling entertainment for the personal computer, online, game console and wireless markets. Known for its blockbuster franchises and hit titles including EverQuest®, EverQuest® II, Champions of Norrath®, Untold Legends™, and PlanetSide®, as well as for developing Star Wars Galaxies™, SOE continues to redefine the business of online gaming and the creation of active player communities while introducing new genres on various entertainment platforms. Headquartered in San Diego, CA, with additional development studios in Austin, TX, Seattle, WA, Denver, CO, and Taiwan, SOE has an array of cutting-edge games in development. SOE is owned by Sony Pictures Digital and Sony Computer Entertainment America.

THE MATRIX ONLINE, characters, names and all related indicia are trademarks of and© Warner Bros. Entertainment Inc. All other trademarks or tradenames are properties of their respective owners.

(s07)


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