The Pocket Gamer Readers’ Choice Awards 2012 are now live!

For Immediate Release

Bath, UK – 21 st February 2012 – Lock up your daughters, because Steel Media today announces the launch of this year’s Pocket Gamer Readers’ Choice Awards.

Running alongside the Pocket Gamer Awards 2012, which reflect the choices of the PG team and selected key members of the industry, the Readers’ Choice Awards aim instead to involve Pocket Gamer readers across the globe.

And it really is involving, because new for this year’s event is what we’re calling an ‘open nominations round’ – which is an unimaginative way of saying everyone is invited to put forward the title(s) they feel best deserves one of mobile gaming’s highest accolades.

The Pocket Gamer Readers’ Choice Awards 2012 categories, per format, can be viewed here:

There is only one rule: Any game nominated must have been either reviewed on Pocket Gamer or officially released between January 1 st and December 31 st 2011.

The site will happily gobble up nominations for two weeks, after which we’ll gather up the entries and invite readers to vote on the finalists. We’ll then serve up the winners in March.

In the meantime, the Pocket Gamer Awards 2012 are in full swing. Selected by the Pocket Gamer team from several hundred titles across the iOS, Android, Windows Phone, Java and Sony/Nintendo handheld formats the winners will be announced during this year’s GDC, running on 5-9 th March in San Francisco, with a special celebratory event co-sponsored by iDreamSky, CocoaChina, GREE, and FreeAppADay. (We’ll have more details of the event itself very soon.)


For more information, contact Joao Diniz Sanches (


Notes to editors

About Steel Media

Steel Media is a leading mobile consumer technology publisher based in the UK. With a team boasting over 90 years of experience in consumer and contract publishing, the company currently publishes Europe’s biggest mobile and handheld gaming website, which is licensed internationally, the leading mobile games industry portal, consumer friendly mobile entertainment site, and leading iPhone video review portal AppSpy.

Steel Media also runs iPhone Quality Index and Free App Alliance, as well as the iPhone Alliance and Smartphone Alliance advertising networks, syndicates content to mobile operators and handset manufacturers, and provides a range of editorial, design and other contract publishing services to a number of leading blue chip brands.

For further information the Pocket Gamer network or Steel Media, contact Chris James:

About iDreamSky

Based in Shenzen, China, iDreamSky is a company dedicated to developing cross-platform applications for the global mobile entertainment industry. iDreamSky’s SkyNet, for instance, focuses on developing a social gaming and distribution platform for Android that brings world class mobile games and equips them with a feature-rich network that is designed for the Chinese mobile ecosystem and gamers.

About CocoaChina

Headquartered in Beijing, CocoaChina hosts the largest iOS developer community in China. CocoaChina aims to help developers cross the barrier between China and the world, and become successful in both markets. The company is also a top game developer of that country with more than 40 million installs on iOS and Android. In addition, CocoaChina runs one of the largest mobile ad network in China, with close to 1 billion monthly impressions.

About GREE

GREE’s goal is to make mobile social gaming meaningful by building the best mobile social gaming ecosystem for users and developers worldwide. GREE was ranked as Japan's fastest-growing tech company by Deloitte Touche Tohmatsu in 2010, and now has a global reach of over 140 million users. Over the past 30 years, Japanese companies have successfully pushed gaming into the mainstream, and we see the same opportunity for GREE with mobile social gaming.

About FreeAppADay

FAAD exists to make the app wishes of the iPhone and iPad owning community come true. The concept is simple: users suggest the apps they’d like to get free and FAAD does its very best to get it for them. On a daily basis. The name says it all, really.  

Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at