London, 5th September 2008– Xbox today announces a unique initiative that will enable entertainment fans to see some of the most anticipated new movies before their theatrical release.
The“Xbox LIVE Film Club” will be delivering a number of sneak preview screenings to a select group of Xbox fans in an exclusive setting, giving them the chance to see brand new movie titles before anyone else.
Commenting on the new programme and the films lined up, James Houlton Xbox LIVE Marketing Manager, Microsoft UK said:“We’ve got some truly compelling blockbuster titles and HD content on our Xbox LIVE Video Store service, with recent smashes Cloverfield, Stardust, Beowulf, The Kite Runner and I Am Legend all resonating extremely well with our audience. Now with the launch of the“Xbox Film Club”, Xbox fans will be able to get the jump on their friends and see some of the biggest films of the year before anybody else.”
But it’s not just the lucky Xbox LIVE Film Club winners who get see great movies, as a raft of new films are being constantly added to LIVE Video Store. The past couple of weeks have seen the addition of No Country For Old Men,10,000BC,The Bucket List and crime classic Bullitt to name a few.
For more information on how to win the chance to get involved with the Xbox Film Club, head to www.xbox.com/filmclub
For press information, please contact:
Kate Szlendak / 0118 909 5334 / firstname.lastname@example.org
About Xbox 360™
Xbox 360 is the most powerful video game and entertainment system, delivering the best games, the next generation of the premier Xbox Live online gaming service, and unique digital entertainment experiences that revolve around gamers. The system was first launched in North America, Europe and Japan in 2005 and then in Australia, Colombia, Hong Kong, Korea, Mexico, New Zealand, Singapore and Taiwan in 2006. More information can be found online at http://www.xbox.com/xbox360.
About Xbox Live
Xbox Live is the first and only unified online entertainment network seamlessly integrated throughout the entire console experience, making it easy for people to find the friends, games and entertainment they want from the moment they power on their Xbox 360 system. Xbox Live connects millions of members across 24 countries to enjoy hundreds of multiplayer games, downloadable games via Xbox Live Arcade, free and premium playable game demos, music videos, and movie trailers, as well as new game levels, characters and vehicles for all their favourite retail games. More information can be found online at http://www.xbox.com/en-us/live.
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