London - October 30, 2008– THQ Inc., on behalf of THQ/JAKKS Pacific, Inc., today announced the company will serve as the title sponsor of World Wrestling Entertainment (WWE)’s Survivor Series European Tour. The 22-date live tour will promote the launch of WWE SmackDown vs. Raw 2009 through a number of on-site marketing initiatives across several major European markets.
The sponsorship will allow THQ to potentially reach more than 200,000 WWE fans expected to attend the live events across the UK, Germany, Italy, France, Belgium, Luxembourg and Switzerland through a host of brand activities tailored to each market, including ring branding, videogame sampling, crowd announcements and competition tie-ins.
“Through our sponsorship of WWE’s Survivor Series tour, we plan to bring even more to the experience of WWE fans attending a live event throughout Europe,” said Richard Williams, director, European marketing, THQ.“We understand how much WWE fans enjoy being part of the action, and we are confident that our contributions will only enhance their level of interaction.”
THQ sponsors all of WWE’s television programming in the UK (Sky Sports), France (RTL 9&NT 1), Germany (D: SF and Premiere), Spain (Cuatro) and Italy (Sky Italia and Sky Sports 2).
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NOTES TO EDITORS
ABOUT WORLD WRESTLING ENTERTAINMENT’S SURVIVOR SERIES TOUR
World Wrestling Entertainment’s 22-date Survivor Series tour gives its European fans the rare opportunity to experience the electrifying live action of WWE’s world-renowned Superstars and stunning Divas.
WWE’s Survivor Series Tour will explode into the following cities:
Raw Survivor Series Tour:
5 November, 2008 Mannheim, Germany
6 November, 2008 Milan, Italy
7 November, 2008 Rome, Italy
8 November, 2008 Minehead, United Kingdom
9 November, 2008 Sheffield, United Kingdom
10 November, 2008 Manchester, United Kingdom
11 November, 2008 Birmingham, United Kingdom
12 November, 2008 Newcastle, United Kingdom
13 November, 2008 Belfast, United Kingdom
14 November, 2008 Glasgow, United Kingdom
15 November, 2008 Aberdeen, United Kingdom
SmackDown&ECW Survivor Series Tour:
6 November, 2008 Nice, France
7 November, 2008 Brussels, Belgium
8 November, 2008 Luxembourg, Luxembourg
9 November, 2008 Cardiff, United Kingdom
10 November, 2008 London, United Kingdom
11 November, 2008 Manchester, United Kingdom
12 November, 2008 Nottingham, United Kingdom
13 November, 2008 Zurich, Switzerland
14 November, 2008 Nurnberg, Germany
15 November, 2008 Berlin, Germany
16 November, 2008 Dortmund, Germany
ABOUT WWE SMACKDOWN VS. RAW 2009
WWE SmackDown vs. Raw 2009 upholds the franchise’s commitment to delivering the definitive videogame simulation of live WWE programming. The Xbox 360, PLAYSTATION 3 system, PlayStation 2 system and PSP system versions of the game will unleash a brand new tag team experience, allowing players to build momentum and attributes, eliminate opponents with high impact double teams and finishers, as well as get the“hot tag” for the win. The franchise’s renowned creation system offers a brand new Create-A-Finisher option, while a new Road to WrestleMania Mode paves the way to WWE’s biggest event of the year and lets players experience co-op storylines for the first time. WWE SmackDown vs. Raw 2009 also extends the virtual WWE gameplay experience with robust online capabilities, including the highly anticipated debut of downloadable content.
WWE SmackDown vs. Raw 2009 for Wii builds upon its inaugural offering by significantly expanding its match type options, giving players more ways to enjoy the platform’s unique pick-up-and-play experience. Gameplay advances to the next level, giving players more Superstar control with interactive entrances and victory scenes. WWE SmackDown vs. Raw 2009 for Wii will also include a wide variety of new weapons, the debut of online gameplay and much more.
WWE SmackDown vs. Raw 2009 for Nintendo DS returns with new gameplay controls that utilize the stylus and D-pad to deliver a compelling handheld fighting game experience. The redesigned Season Mode takes a role-playing approach, allowing players to interact with Superstars, upgrade their abilities and complete missions on a quest toward legendary goals. In addition, a larger Superstar roster, new match types and the inclusion of Create-A-Superstar will provide players with a variety of intriguing options to enhance gameplay.
All WWE programming, talent names, images, likenesses, slogans, wrestling moves, trademarks, copyrights and logos are the exclusive property of World Wrestling Entertainment, Inc. and its subsidiaries. All other trademarks, logos and copyrights are the property of their respective owners.
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