TIGA, the trade association representing the UK games industry, today announced GAMESbrief as its newest member.

GAMESbrief helps games developers to become publishers. The core service is www.gamesbrief.com, a highly respected blog about the business of games written by industry commentator Nicholas Lovell. The blog helps games developers and publishers understand the changing market and the impact of new technology and learn how to build audiences and revenues in a networked world. GAMESbrief also provides strategic and operational advice to companies including Atari, Channel 4, Firefly, nDreams and Rebellion.

Nicholas Lovell explains his reasons for joining TIGA:

“I am extremely passionate about the opportunities that exist for games developers to move into publishing and want to work closely with TIGA and its members in this area. I believe TIGA has an essential role to play in promoting UK games developers to the global market, politicians and key stakeholders. I fully support TIGA’s ambition to make the UK the best place to do games business.”

Richard Wilson CEO at TIGA adds:

“GAMESbrief is extremely popular and highly respected by TIGA members. We hope to work closely with Nicholas and GAMESbrief to ensure TIGA members can benefit as much as possible from his expertise and experience.”

Nicholas Lovell is speaking at TIGA’s‘Making Self-Publishing Work For You’ event taking place at Weightmans LLP in central Manchester on 24 March 2010. For more information visit http://www.tiga.org/News/Making-Self-Publishing-Work-for-You.aspx.

Nicholas and TIGA are also producing a‘How to Publish a Game’ guide to self-publishing which is due for release in the coming months.

Ends

Notes to editors:

About TIGA:

TIGA is the trade association representing the UK’s games industry. The majority of our members are either independent games developers or in-house publisher owned developers. We also have outsourcing companies, technology businesses and universities amongst our membership.

TIGA's vision is to make the UK the best place in the world to do games business. We focus on three sets of activities: political representation, generating media coverage and developing services that enhance the competitiveness of our members. This means that TIGA members are effectively represented in the corridors of power, their voice is heard in the media and they receive benefits that make a material difference to their businesses, including a reduction in costs and improved commercial opportunities.

For further information, please contact Eva Field, TIGA PR Manager on: 07814 039 983, or email eva@tiga.org


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