Traction PR signs 4 New Clients

For immediate release

Santa Monica, Calif. - October 22, 2007 - Traction Public Relations, one of the top video game specific public relations agencies in the country, announced today that they are now the official agency of record for 4 new companies. They are proud to welcome to the family Emerging Entertainment, iEnergizer, Steve Ouimette Studios and Wahoo Studios. Traction has previously announced representing companies such as 1C Company, Mad Catz and Konami.

"Traction Public Relations has already had an immediate positive impact on our PR efforts with NinjaBee's Band of Bugs property, with well-crafted and professional press releases reaching a very large audience," said Steve Taylor, President of Wahoo Studios. "We've gotten queries and feedback from people we've had a hard time reaching before. I'm looking forward to working with Traction on future projects."

NinjaBee, a division of Wahoo Studios, is a leading developer and publisher of Xbox LIVE Arcade titles. NinjaBee has developed and published games such as Outpost Kaloki X, Cloning Clyde and Band of Bugs. Emerging Entertainment is a new company based in Singapore which is turning out its first title, a action/adventure game based in a fantasy world for next generation consoles, next year. iEnergizer Inc, located in Delhi, India, has more than 3000 employees in the customer service, testing and general sourcing space servicing some of the largest games publishers in the world. Steve Ouimette Studios is a top producer of music tracks for today's hottest rhythm based games on all consoles. He has composed and produced tracks for everything from cell phones to Guitar Hero 3: Legends Of Rock.

For more information about Traction Public Relations please see their website at www.tractionpr.com.

About Traction Public Relations

Headquartered in Santa Monica, California Traction Public Relations is one of the top video game specific public relations agencies in the country. Two offices are filled with a dedicated staff that has a deep knowledge of the industry while providing highly competitive rates. Traction provides media relations, media training and crisis communications tailored to meet the needs of today's developers and publishers.

To learn more about Traction Public Relations, visit www.tractionpr.com.

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CONTACT:

Traction Public Relations

David Tractenberg, 310-453-2050 ext. 111

david@tractionpr.com


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