TV and gaming unite: TF1 and Bigpoint enter joint agreement

Hamburg, August, 19 2011 – TF1, France’s market leader for TV channels, is expanding the online-gaming portal for its media group ( www.tf1jeux.fr). The top ten most popular titles of the Hamburg-based, online-game developer Bigpoint will be immediately and exclusively integrated into their self-created game channel for multiplayer games.

In the new multiplayer section, users will be able to play casual games like the farm-simulation game Farmerama as well as core games such as the space-adventure game DarkOrbit. The ten games* can be played for free based on the “Free2play” business model: To advance through the game faster, users can purchase virtual goods with real money within the game. The portal launch will be accompanied by an extensive TV nation-wide campaign in France which will focus on the titles Farmerama and Seafight.

“TF1 is the largest entertainment provider in France and therefore a particularly attractive cooperation partner for Bigpoint,” states Nils Holger Henning, CCO at Bigpoint. We look forward to working with them to provide our games to a large online-friendly target group in one of our largest user markets.”

Claude Charpin, Deputy Director of New Media at eTF1: “We’re very excited about this cooperation with Bigpoint. It allows us to expand and complete TF1.fr’s range of games via a myriad of free-to-play games. The cooperation helps us to offer a wider range of products to our players and reach new target groups.”

*(Farmerama, Zoomumba, Skyrama, Darkorbit, Seafight, Battlestar Galactica Online, Deepolis, Waroftitans, Xblaster, Soccermanager)

Further online links:

http://www.bigpoint.net

http://www.bigpoint.com

http://www.groupe-tf1.fr/

http://www.tf1.fr/jeux/jeux-multijoueurs/

About Bigpoint

Bigpoint ( http://www.bigpoint.com) is an online-game developer, publisher and content provider for large media concerns. Bigpoint-developed games are played by over 200 million people in more than 25 languages, are free-to-play anytime, anywhere, and require no download or installation. The company’s portfolio includes games in a quality which until now was associated exclusively with CD or console games. Over 700 employees from some 35 countries work at the world’s largest supplier of browser-based games; at the company headquarters in Hamburg, Germany or at one of the other locations in Berlin, San Francisco, São Paulo and Malta. Bigpoint has won many awards including: The Media Momentum Award’s “Fastest Growing Larger Company” and “Uniqueness of Offering 2010”, as well as the MTV Skyscraper Award for special development services. For more information or press material, please visit the press area at www.bigpoint.net.

About TF1

The TF1 group's mission is to inform and entertain. While continuing to strengthen its position in its core television business with free and pay channels, it has diversified into the internet, audiovisual rights, production, licence and games. In 2010, TF1, the leading French general-interest television free channel, had 24,5% audience share on Individuals aged 4 and over. TF1 is also the no. 1 across all target audiences, including the key target group of “women aged under 50 purchasing decision-makers” with 28,1% audience share. TF1 retained its status as the benchmark channel for social cohesion and major events, demonstrating its pulling power by attracting 96 of the top 100 viewing figures. In 2010, TF1 Group recorded consolidated revenue of 2,622 million euros. TF1 channel advertising revenue generated 1,550 million euros. TF1 shares (Isin: FR0000054900) are quoted on Euronext Paris, compartment A.

Source: Médiamétrie  


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